POSITION SUMMARY
Creates and implements the textual content (the “voice”) of client deliverables for the assigned clients, spanning all potential touchpoints (packaging, in store, online, mobile, print, direct, etc). Under the direction of the Creative Account and/or Management Team partners with Art Directors, as appropriate, to develop the overall concept (“big idea”) for the creative brief for a variety of basic to intermediate brand communications and marketing applications and programs. Focuses on the textual content of the brief that communicates in writing the desired moods, messages, concepts, etc. Decides the written communication of the creative vision across various brands, materials, techniques and medias; that other members of the Creative Team (e.g. Designers) may help refine and implement across different touchpoints.
JOB RESPONSIBILITIES
Ensures high quality standards in all Creative Design client deliverables.
Ensures accurate, consistent, and timely completion of basic to intermediate level client copywriting deliverables within budget, and based on objectives and concepts established by the client.
Presents, or participates in planning meetings with clients and/or internal teams as needed to develop the creative brief for assignments of varying scope and complexity; and/or to communicate product information and/or to develop style guides.
Researches and prepares written copy content for a variety of complex marketing applications and programs such as internet web pages, direct mail, print ads, media advertising pieces, marketing collateral, and other assigned projects.
Additional duties as assigned.
QUALIFICATIONS / REQUIREMENTS
Bachelor’s Degree in Communications, Journalism or related field
4+ years of previous Communications, Journalism experience; or equivalent combination of education and experience
Occasional travel either locally, nationally, and/or internationally may be required.
High degree of proficiency in MS Office Suite, Outlook & Internet applications.
Strong analytical, prioritizing, interpersonal, problem-solving, presentation, budgeting, project management (from conception to completion), & planning skills.
Strong verbal and written communication skills (including analysis, interpretation, & reasoning).
Basic understanding and application of mathematical concepts.
Ability to develop and maintain collaborative relationships with peers and colleagues across the organization, as well as, internal and external clients.
Ability to work well autonomously and within a team in a fast-paced and deadline-oriented environment.
Ability to work with and influence peers and management.
Self-motivated with critical attention to detail, deadlines and reporting.
PHYSICAL ASPECTS / WORK ENVIRONMENT
Regularly required to stand; walk; sit; and talk, hear and see.
Regularly/Occasionally lift and/or move up to 10 pounds.
* Reasonable accommodations may be made to enable individuals to perform the essential functions.
SGK is a global packaging and brand experience company. From idea to implementation, we deliver packaging solutions and brand experiences that give brands the freedom to speak louder, scale faster and grow stronger. We simplify marketing and amplify brands to deliver value. SGK is a Matthews International company.
Matthews International affords equal employment opportunities to employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, age, disability or any other characteristic protected by federal, state or local law. Equal Opportunity Employer Minorities/Women/Veterans/Disabled.
Matthews International endeavors to make our employment website and application process accessible to all users and applicants. In doing so, Matthews International provides reasonable accommodations to applicants with disabilities. If you have a disability and require a reasonable accommodation or assistance completing the application process, please contact a member of our Human Resource Team.
Posted on :
2021-08-29T08:42:10Z
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