Responsibilities:
Develop and execute a comprehensive social media strategy to build Fetchie’s brand identity and establish a strong online presence
Create captivating and compelling content across various social media platforms, including text, images, videos, and graphics in accordance with Fetchie’s values
Maximise exposure through the creation of engaging content on Tik Tok, Instagram, Facebook, LinkedIn and YouTube
Plan, implement, and optimize social media advertising campaigns to maximize reach, increase brand visibility, and drive conversions
Identify and collaborate with influencers and brand ambassadors to amplify our reach, build partnerships, and enhance our promotional impact
Create and deploy Ad hoc posts in response to news or campaigns. Identify trending topics in the consumer media that we could engage with and enhance via our content
Monitor social media marketing metrics and analytics to ensure benchmarks are achieved
Required Skills:
1-2 years of experience in brand promotion and end-to-end video content creation
Proficient in Social Media Platforms like LinkedIn, Facebook, Instagram, Twitter, TikTok and YouTube
Excellent written and verbal communication skills
Strong understanding of digital media trends
Attention to detail and quality
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