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Responsibilities/Qualifications:
Kingsley Senior Living is Canton’s newest facility. We are located in the middle of the busiest part of Canton, with lots of amenities for our employees. We have built a beautiful building with our senior’s safety and a fulfilling lifestyle in mind. We are looking for a Sales and Marketing Director.
The opportunities are new and limitless. We are ready to open and looking for the best Marketer in the area.
We are offering a generous base salary plus commission. We are looking for someone to bring new ideas, think outside the box, have a deep passion for the role and create ways to attain new accounts.
This person will be responsible for developing and maintaining referral relationships in our facilities. Frequent referral sources include but are not limited to hospitals, skilled nursing facilities, senior centers, and physician offices. The Sales and Marketing Director nurtures relationships with prospective residents and their families and works with them from inquiry to move in, including follow up, scheduling tours and doing tours. We are looking for someone with sales and business development experience. This individual must be proficient with technology and be able to learn and utilize our Customer Relationship Management (CRM) system on a daily basis.
Marketer responsibilities:
- Explain senior living services to vendors, nursing agencies and potential clients
- Relationship management (between home health agencies, DME, discharge planners, Social Services, etc.)
- Follow up with referral sources
- Keep detailed records of all contacts in CRM
- Plan and coordinate public affairs and communication efforts to include, but not limited to, public relations, health fairs, and community outreach
- Work with our team to plan and develop company marketing and communication materials
- Anticipate potential negative and positive impacts on the business and adapt strategies accordingly
- Intimate demographic knowledge of the market area
- Have a dependable vehicle
- Self-motivated
- Strong knowledge of social media
Experience:
- Marketing: 4 years (Required)
- Sales: 4 years (Required)
- Senior living: 2 years (Preferred)
License or certification:
- Driver’s License (Required)
Travel:
- 75% (Required)
Benefits:
- Medical, dental and vision insurance
- Paid time off
- Base salary plus commission
