Reporting to the Head of Commercial GLAD (Group of Latin American Distributors), you will manage, develop, and implement Market Access strategies and tactics for access and retention of CSL Behring’s products in all GLAD markets: Guatemala, Honduras, El Salvador, Costa Rica, Nicaragua, Panama, Dom Rep, Jamaica, Trinidad & Tobago, Barbados, Puerto Rico, Ecuador, Peru, Uruguay, Paraguay, and Bolivia. by demonstrating their therapeutic, economic, and societal value using a deep knowledge of the Local environments.
Drive analysis and identify activities, resources needed at local level to ensure the accessibility of CSL Behring products in all GLAD markets.
Develop, implement, and coordinate GLAD Market Access Strategy.
Implement Local Market Access Plans at country level based on the specific needs of each customer.
Responsible for budget allocation and execution, ensuring expenses’ phasing is in line with forecast.
Provides guidance to customers, sharing information to build their understanding of issues and capabilities.
Develop and sustain relationship with end-customers making their needs a primary focus of her/his actions.
Have a strong knowledge of the processes and requirements of each market’s health system and to generate the proper strategy to achieve access for CSL Behring products.
Participate in definition and implementation of strategies which facilitate the inclusion of our products in Puerto Rico Health System, both at Public and Private channels.
In full alignment with US Commercial and US MDRP, develops strategy for inclusion in formularies of all CSLB products (Plan Vital, Public institutions and Commercial Plans).
Generate new business opportunities for CSL Behring due to deep understanding of the market and local regulations.
Identify and create local mapping of decision processes, related to each operation of health policy and systems, identifying the Key Decision Makers related to each process
Develop with the Commercial Teams the required docs and initiatives to support the admission of CSL Behring products in the therapeutic formularies and hospital guidelines for public and private tenders.
Contribute to the optimal management of tenders and follow them in terms of current and optimal product descriptions to make all CSLB products in conditions to participate in.
Establishes and gains approval for marketing strategy, plans and activities associated with the company portfolio and actively solicits inputs from key stakeholders in medical affairs, sales, global commercial development etc. Applies innovative and competitive strategies to the development of marketing plans
Develops and executes brand growth strategies and tactics, including programs that target healthcare professionals. Gains management approval by presenting detailed tactical plans prior to implementation of programs. Leads all aspects of tactical implementation, including timelines, creation of promotional materials, and training of internal and external stakeholders (Commercial Head and Managers, and Medical Science Liaisons).
Your skills and experience
Proven knowledge and expertise in:
This role may require international travel (20-30%)
We encourage you to make your well-being a priority. It’s important and so are you. Learn more about how we care at CSL.
CSL Behring is a global leader in developing and delivering high-quality medicines that treat people with rare and serious diseases. Our treatments offer promise for people in more than 100 countries living with conditions in the immunology, hematology, cardiovascular and metabolic, respiratory, and transplant therapeutic areas. Learn more about CSL Behring.
As a global organization with employees in 35+ countries, CSL embraces diversity and inclusion. Learn more about Diversity & Inclusion at CSL.
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