The Leader of Off-Premise will be responsible for managing the strategic direction and implementation for Off Premise dining solutions for IHOP. This is a critical new role and will be responsible for seeing thru the integration of major marketing and culinary initiatives related to Off Premise – including but not limited to management of DSP’s (Delivery Service Provider), online and catering menu and sales, applicable website, app and loyalty efforts and innovative ways to grow the off-premise business.
The IHOP Off-Premise Leader will be required to meet/exceed revenue targets and to have advanced experience and capabilities in marketing Off Premise including measurement, reporting and analytical skills to ensure revenue maximization. In addition, the management of the DSP’s will include relationship development and channel strategy as well as contract terms and coordination. This role will be expected to work cross functionally and advise with all levels of internal and external leadership, lead cross-functional teams and ensure all programs and initiatives are complete and prepared for implementation, execution, integration, and evaluation…resulting in driving overall brand performance.
This leader will report directly to the IHOP CMO and key collaborators will be VP Strategic Ops, VP IT and VP Culinary for IHOP.
Skills & Requirements:
Dine Brands Global strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, veteran status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
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