Global Medical Response Hiring for Marketing Specialist at Lewisville, TX Full Time

Job Description:

Marketing Specialist

GMR HQ – Lewisvile, TX.

ON-SITE | M-F | 8:00 a.m. – 5:00 p.m

$55000K-$75000K

Why Choose GMR? Global Medical Response ‘s (GMR) and its family of solutions are dedicated to delivering compassionate, quality medical care, primarily in the areas of emergency and patient relocation services. Here you’ll embark in meaningful work that will make an impact on you and the customers we service. View our employees’s stories on how we provide care to the world at www.AtaMomentsNotice.com.

JOB SUMMARY

The Marketing Specialist will focus on social media marketing efforts across the Global Medical Response (GMR) family of companies. This person is responsible for planning, implementing and monitoring the company’s Social Media strategy to increase brand awareness, increase sales and improve overall brand marketing efforts. The Marketing Specialist will be a member of a highly integrated and energetic Marketing and Communications team that works very closely with key stakeholders and local operations to implement the company’s social marketing strategy. Our ideal candidate will possess excellent communication and social media skills, exhibit a positive attitude, demonstrate exceptional customer service focus and be highly organized.

ESSENTIAL FUNCTIONS/DUTIES

• Implement strategic brand initiatives for recruiting including campaigns, events, digital marketing, community relations and PR.
• Develop, manage, and implement GMR recruitment marketing and communication projects through to fulfillment.
• Identify the tactics and platforms that will be most effective in reaching a specified target audience.
• Uses various channels to promote new jobs and communicates opportunities within all the GMR companies, shares the benefits of working for our company and answers general questions about applying to jobs.
• Establish and maintain positive relationships with multiple internal and external business partners.
• Generates candidate interest through creative marketing messaging about our company and all our brands.
• Develops content for company recruitment marketing on such topics as job search advice, best practices for applying and what it is like to work here.
• Identifies recruitment marketing campaign ideas to recruit team members across all the GMR companies.
• Measures performance in the recruitment marketing area, report results and provides ongoing optimization.
• Contributes to and potentially leads online recruitment marketing campaigns.
• Coordinates advertising to assist in online recruitment marketing efforts.
• Identifies industry recruiting trends and make recommendations.
• Stays up-to-date with current technologies and trends in recruitment marketing, social media, design tools and applications.
• Seeks continuous improvement of marketing efforts to increase quality and productivity.
• Participates in job fairs as applicable.
• Engages on social media, chat and online platforms (such as LinkedIn, Facebook, Twitter, Instagram, Reddit, Blogs) to post, monitor and engage to increase brand awareness and reputation. Monitoring and posting would be a continuous, daily task extending outside of business hours.
• Assists in crisis communication response working with the corporate communications and marketing team.
• Works with corporate communications and department/business unit management to ensure messaging is consistent and relevant to the company’s goals and meets established corporate standards
• Helps build and maintain our content distribution network by way of social media channels.
• Coordinates and facilitates publishing activities on web pages for numerous company websites and social media and other sites, such as Facebook, YouTube, LinkedIn, Instagram, etc.
• Identifies and monitors relevant and influential blogs/social media platforms; and when appropriate, respond on behalf of the company or utilize experts, maintaining consistency of answers and minimizing legal and brand image risk.
• Measures social media performance in the marketing area, report results and provides ongoing optimization.
• Coordinates advertising to assist in online marketing efforts.
• Implement strategic brand initiatives for recruiting including campaigns, events, digital marketing, community relations and PR.
• Develop, manage, and implement GMR recruitment marketing and communication projects through to fulfillment.
• Identify the tactics and platforms that will be most effective in reaching a specified target audience.

Experience:

• Three years of related professional experience in recruitment marketing are required.
• Healthcare industry experience preferred but not mandatory.
• Ability to manage multiple recruitment marketing campaigns for multiple brands and effectively communicate content strategy.

Education:

• 4-year degree in marketing, communications, or closely related field.

Skills:

• Excellent writing, communication and marketing and skills required.
• Strong organizational skills required.
• Demonstrated project management skills required.
• Strong creativity, judgment, enthusiasm, and customer-service focus are strongly desired.
• Proficiency in Microsoft Word, Outlook, Excel, and PowerPoint are required.
• Digital and social media marketing experience preferred.
• Familiarity with GMR or related industry a plus.

To learn more about GMR and how our values are at the core of our services and vital to how we approach care, visit www.GlobalMedicalResponse.com .

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EEO Statement:

Global Medical Response and its family of companies are an Equal Opportunity Employer, which includes supporting veterans and providing reasonable accommodations for individuals with a disability.

More Information about this Job:

Starting Compensation: $55K-$75K

The company offers benefit eligible employees medical, dental, and vision coverage as well as Paid Time Off, disability plans, paid holidays, and a 401(k) retirement plan.