Hospice of the Pines Hiring for Hospice Marketing Liaison Job at Prescott, AZ Full Time

The Hospice Marketing Liaison interfaces with hospitals, skilled nursing homes, board and care homes and outpatient discharge planning services, and physician offices. Provides and acts as a community resource and public relations representative in facilitating safe quality healthcare in our communities. The Marketing Liaison is expected to generate appropriate patient referrals/admissions by establishing and maintaining professional relationships with all referral sources.

Responsibilities

· Generate business by creating new and maintaining existing relationships with physicians and other medical professionals, community and senior organizations, hospitals, appropriate special interest groups, discharge planners, nursing home professionals, assisted living facilities, and other potential referral sources.

· Establishes and maintains positive working relationships with current and potential referral and payer sources.

· Continuously conducts market assessments and develops a comprehensive marketing plan designed to meet budgetary volume projections.

· Documents all physician office visits, referral source visits, follow up, phone calls and gifts. A minimum of 50 documented quality interactions per week.

· Builds and monitors community, customer, and payer and patient perceptions of Hospice of the Pines as a high-quality provider of services.

· Strategic planning including identifying opportunities for additional or improved services to address customer needs.

· Maintains comprehensive working knowledge of Home Health and Palliative Care and Hospice markets including government agencies, major payer groups, key referral sources, and competitor’s market positioning.

· Maintains comprehensive working knowledge in the field of marketing and shares information with appropriate organization personnel.

· Maintains comprehensive working knowledge of community resources and assists customers in accessing community resources should services not be provided by Cornerstone Healthcare, Inc.

· Assists the Director of Business Development in establishing organization volume projections in the annual budget and in establishing allocations for the marketing department. Monitors allocation of resources according to budgetary limitations.

· Assists patient and/or patient’s family through election of benefit and admission process.

· Work closely with Care Coordination Team on any patient-related issues.

The above statements are only meant to be a representative summary of the major duties and responsibilities performed by the employee of this job. The employee may be requested to perform job-related tasks other than those stated in this description.

Responsibilities

· Bachelor’s degree in Marketing, Business Administration, or related field, Master’s Degree preferred.

· At least three years’ experience in health care marketing preferably in hospice care operations.

· Demonstrated ability to work independently to increase business targets, obtain contacts, and maintain relationships in the communities.

· Ability to market and deal tactfully with customers and the community.

· Able to maintain an organized approach to territory management and work with limited supervision.

· Demonstrates good communications skills, negotiation skills, and public relations skills.

· Demonstrates autonomy, organization, assertiveness, flexibility and cooperation in performing job responsibilities.

Job Type: Full-time

Benefits:

• 401(k) matching
• Dental insurance
• Flexible schedule
• Health insurance
• Life insurance
• Mileage reimbursement
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Day shift
• Monday to Friday

Supplemental Pay:

• Bonus pay
• Commission pay

Application Question(s):

• Do you have experience working in Hospice?

Education:

• Bachelor’s (Preferred)

Experience:

• health care marketing: 3 years (Preferred)

Work Location:

• Multiple locations

Work Location: Multiple Locations