Johns Hopkins University Hiring for Communications & Marketing Manager at Baltimore, MD Full Time

HPM faculty and staff are involved in cutting-edge research in a wide variety of issue areas, including but not limited to health equity, gun violence, mental health, health disparities, population health IT, aging, the opioid epidemic, and more of our nation’s most pressing public health issues. This person will lead the strategic vision, implementation, and management of the department’s communications and public affairs activities with the goal of elevating visibility and building positive awareness of research, practice, and educational initiatives in the department.

The primary responsibilities include overseeing the department domains, (website, social media channels, newsletters, etc.), brand awareness and marketing, media/public relations outreach, internal communications, and event promotion.

The Communications and Marketing Manager will seek out and act upon all opportunities to improve the visibility, brand awareness, and overall work of the department to various audiences, including policy makers, prospective and current students, alumni, media outlets, donors, and the public as the go-to trusted source of public health and policy information. This person will serve as the designated media representative and brand ambassador with the Johns Hopkins community and around the world.

This leader will design, implement, and evaluate creative, broad, tactical annual strategic communication and marketing plans and approaches to increase visibility of the department, its programs, and initiatives. This role directs marketing and communication for all constituents, including faculty, staff, and prospective and admitted students. The Communications and Marketing Manager will be the direct manager of the departmental communications team and will have a dotted line for other communication support staff based in centers, providing supervision, mentorship, and professional development.

Main Responsibilities:
Collaborate closely with the department Chair, faculty, leadership team, finance team, academic program directors, and staff to define strategic marketing and communication strategies as defined by the Chair and other leaders in the department.

Coordinate with the Bloomberg School’s Office of External Affairs regarding School-level communications and marketing goals, cross-functional projects, external partnerships, media relations, or other collaborations.

Develop an integrated strategic communications and marketing plan and prioritize incoming requests, based on overarching goals and priorities. Provide oversight of the marketing and digital strategy.

Specific Duties:
Develop and implement a comprehensive communication plan for the Department of Health Policy and Management. The plan should include promotion of the educational, research, and practice work of the department across traditional media, social media, digital outlets, and other platforms.

Communicate the vision and brand of the Department of Health Policy and Management by creating new marketing materials (print, digital, video) that supports accomplishments of faculty, research centers, as well as recruitment of new students to the department.

Create and/or coordinate content for the Department, including but not limited to articles, social media posts, videos, event materials, and web pages, to showcase the Department’s work and to help recruit prospective students.

Write, design, edit and produce announcements, campaigns, reports, graphics, and other documents that share the Department’s work across internal and external platforms.

Maintain and optimize the Department’s website in Drupal, including copy and design and updates to faculty and alumni pages and Center content as needed.

Help to organize and promote events in which the Department participates.

Manage the Department’s social media accounts and content across agreed upon platforms (e.g., Twitter, Facebook, YouTube).

Create and place paid advertising placements, print and digital, on behalf of the Department.

Create content for Department newsletter(s) as agreed upon, including story selection, writing, editing, design, and project management.

Create and submit internal communications on behalf of the Department.

Contribute to the Department’s intranet content on SharePoint as needed.

Draft communications materials for the Department Chair as requested.

Oversee media relations strategy and execution, including pitching to media and coordinating media interviews, in collaboration with the School’s Office of External Affairs.

Develop and execute concurrent marketing and communications project timelines, ensuring deliverables and deadlines are met.

Work with consultants and outside vendors on projects as needed.

Represent HPM on University and School communications and marketing committees as necessary, serving as the liaison to promote the department through press releases, articles, media, calendar listings, story ideas for the university and other BSPH channels.

Ensure alignment of all content, messaging, and marketing initiatives throughout the department.

Stay abreast of relevant national and global health policy news, developments and events and keep HPM faculty and staff up to date and proactively engaged as needed

Proactively liaise and correspond with project teams, outside vendors, the Office of External Affairs and other communications colleagues at the Bloomberg School, and other related personnel & partners

Support the development and implementation of internal communications messaging to the faculty, staff, students, and alumni of HPM.

Manage and develop relative staff members, including managing, mentoring, and supporting growth of the department’s central communications team, including existing and to be hired communications associate(s) and communications assistant(s).

Lead coordination among communications staff who sit in HPM centers.

Special Skills and Knowledge

Proficiency in Microsoft Office Suite

Experience using web content management systems (e.g., Drupal)

Experience using, translating, and applying Google Analytics

Experience with social media platforms and social media reporting and analytics

Experience with design software/programs (i.e., Canvas, Adobe Creative Cloud, iMovie)

Minimum Qualifications

Bachelor’s degree in related field

Five years related experience

Additional education may substitute for required experience, to the extent permitted by the JHU equivalency formula

Preferred Qualifications

Ability to translate vision into actions through communications, projects, and relationships

Excellent technical communications skills, both written and verbal, and ability to communicate to a range of audiences

Excellent organization skills and attention to detail

Ability to understand, synthesize, and distill large amounts of information, and generate key messages and calls to action; this includes research and scientific evidence

Ability to appropriately communicate and collaborate with external partners

Experience with social media and website content generation and management

Experience leading/managing projects and ability to handle multiple projects simultaneously

Ability to work well under pressure with demanding and/or shifting deadlines

Excellent work attitude and habits including strong interpersonal skills, reliability, flexibility, self-motivated and the ability to think and work independently and as a team

Demonstrated ability to think creatively and critically in problem-solving and project implementation; able to leverage data to inform both marketing and communications decisions

Classified Title: Communications & Marketing Manager

Role/Level/Range: ATP/04/PE

Starting Salary Range: Min $71,230-Max $124,510 Annually ($115,000 budgeted commensurate with experience)

Employee group: Full Time

Schedule: Monday to Friday: 8:30 am – 5 pm

Exempt Status: Exempt

Location: School of Public Health

Department name: Health Policy & Management Admin

Personnel area: School of Public Health

Total Rewards

The referenced salary range is based on Johns Hopkins University’s good faith belief at the time of posting. Actual compensation may vary based on factors such as geographic location, work experience, market conditions, education/training and skill level. Johns Hopkins offers a total rewards package that supports our employees’ health, life, career and retirement. More information can be found here: https://hr.jhu.edu/benefits-worklife/

Please refer to the job description above to see which forms of equivalency are permitted for this position. If permitted, equivalencies will follow these guidelines:

JHU Equivalency Formula: 30 undergraduate degree credits (semester hours) or 18 graduate degree credits may substitute for one year of experience. Additional related experience may substitute for required education on the same basis. For jobs where equivalency is permitted, up to two years of non-related college course work may be applied towards the total minimum education/experience required for the respective job.

**Applicants who do not meet the posted requirements but are completing their final academic semester/quarter will be considered eligible for employment and may be asked to provide additional information confirming their academic completion date.

The successful candidate(s) for this position will be subject to a pre-employment background check. Johns Hopkins is committed to hiring individuals with a justice-involved background, consistent with applicable policies and current practice. A prior criminal history does not automatically preclude candidates from employment at Johns Hopkins University. In accordance with applicable law, the university will review, on an individual basis, the date of a candidate’s conviction, the nature of the conviction and how the conviction relates to an essential job-related qualification or function.

The Johns Hopkins University values diversity, equity and inclusion and advances these through our key strategic framework, the JHU Roadmap on Diversity and Inclusion .

Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

EEO is the Law

Learn more:
https://www.eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf

Accommodation Information

If you are interested in applying for employment with The Johns Hopkins University and require special assistance or accommodation during any part of the pre-employment process, please contact the Talent Acquisition Office at [email protected] . For TTY users, call via Maryland Relay or dial 711. For more information about workplace accommodations or accessibility at Johns Hopkins University, please visit accessibility.jhu.edu .

Johns Hopkins has mandated COVID-19 and influenza vaccines, as applicable. Exceptions to the COVID and flu vaccine requirements may be provided to individuals for religious beliefs or medical reasons. Requests for an exception must be submitted to the JHU vaccination registry. For additional information, applicants for SOM positions should visit https://www.hopkinsmedicine.org/coronavirus/covid-19-vaccine/ and all other JHU applicants should visit https://covidinfo.jhu.edu/health-safety/covid-vaccination-information/ .

The following additional provisions may apply, depending on campus. Your recruiter will advise accordingly.

The pre-employment physical for positions in clinical areas, laboratories, working with research subjects, or involving community contact requires documentation of immune status against Rubella (German measles), Rubeola (Measles), Mumps, Varicella (chickenpox), Hepatitis B and documentation of having received the Tdap (Tetanus, diphtheria, pertussis) vaccination. This may include documentation of having two (2) MMR vaccines; two (2) Varicella vaccines; or antibody status to these diseases from laboratory testing. Blood tests for immunities to these diseases are ordinarily included in the pre-employment physical exam except for those employees who provide results of blood tests or immunization documentation from their own health care providers. Any vaccinations required for these diseases will be given at no cost in our Occupational Health office.

Note: Job Postings are updated daily and remain online until filled.

To apply, visit https://jobs.jhu.edu/job/Baltimore-Communications-&-Marketing-Manager-MD-21205/1047288700/

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