JPMorgan Chase Bank, NA Hiring for Asset Management – Digital Experience and Project Lead – Marketing Strategy – Vice President at New York, NY Full Time

Our first-in-class Marketers shape our brand, protect and grow the firm’s excellent reputation. They create and deliver marketing strategies and communications across our websites, mobile apps, and paid media channels based on what is best for our clients.

Role Summary

We are looking for a highly motivated individual to design and drive implementation of end-to-end client engagement journeys across all our digital stack and products. You will work in close partnership with all functions to better integrate client experiences across an ever-growing number of touch-points, prevent data silos and operate at scale.

Job Responsibilities

• Align end-to-end digital experiences and measurement frameworks by mapping and measuring digital engagement journeys, including ETF advisor marketing strategies.
• Monitor and optimize conversion paths from paid media, emails to landing pages and Website.
• Compile, analyze, present KPIs and enlighten potential opportunities for growth and improvement.
• Assist digital, data and technology teams to thoroughly evaluate opportunities to pilot new capabilities.
• Actively contribute to innovation projects involving cross-functional teams: from scoping, business requirements and design to test and post launch controls.
• Operationalize at scale ETF marketing activities past pilot stage.

Required qualifications, capabilities and skills

• Minimum 5 years in Financial Industry (Asset Management and knowledge of ETFs are preferred).
• Strong technical foundations in analytical solutions as well as business processes reengineering.
• Demonstrated expertise in full cycle/agile project management.
• Graduate degree of a leading business school or in engineering science is also a plus.
• Proven track record in driving impact in high-performance organizations.
• Exposure to B2B marketing tactics: lead and demand generations, CRM, web analytics, landing page design, SEO, with knowledge of relevant technology platforms (e.g., Salesforce, Adobe, Marketo).
• Digital Marketing execution across owned channels (i.e., email, mobile, web), media (e.g., LinkedIn, Google, display, search).

Preferred qualifications, capabilities and skills

• Web analytics and user tracking tools (i.e., Google Analytics).
• Marketing Technologies (CDP, marketing automation platforms, DAM, enterprise data and analytics platforms).
• Advertising Technologies (DCO, DSPs, analytics and measurement).
• Strong organizational skills and analytic mindset. Ability to use various analytical tools, map journeys and design new processes, develop frameworks and hypotheses, quantify options, and assess implications.

JPMorgan Chase & Co., one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world’s most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. In accordance with applicable law, we make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as any mental health or physical disability needs.

The health and safety of our colleagues, candidates, clients and communities has been a top priority in light of the COVID-19 pandemic. JPMorgan Chase was awarded the “WELL Health-Safety Rating” for all of our 6,200 locations globally based on our operational policies, maintenance protocols, stakeholder engagement and emergency plans to address a post-COVID-19 environment.

As a part of our commitment to health and safety, we have implemented various COVID-related health and safety requirements for our workforce. Employees are expected to follow the Firm’s current COVID-19 or other infectious disease health and safety requirements, including local requirements. Requirements include sharing information including your vaccine card in the firm’s vaccine record tool, and may include mask wearing. Requirements may change in the future with the evolving public health landscape. JPMorgan Chase will consider accommodation requests as required by applicable law.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. For those in eligible roles, discretionary incentive compensation which may be awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

Equal Opportunity Employer/Disability/Veterans

Base Pay/Salary
New York,NY $133,000.00 – $190,000.00 / year