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Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices. For more than 30 years, Fortune 1000 companies and leading nonprofit organizations have partnered with Merkle to maximize the value of their customer portfolios. The agency’s heritage in data, technology, and analytics forms the foundation for its unmatched skills in understanding consumer insights that drive people-based marketing strategies. Its combined strengths in performance media, customer experience, customer relationship management, loyalty, and enterprise marketing technology drive improved marketing results and competitive advantage. With 9,600+ employees, Merkle is headquartered in Columbia, Maryland, with 50+ additional offices throughout the US, EMEA, and APAC. In 2016, the agency joined the Dentsu Aegis Network. For more information, contact Merkle at 1-877-9-Merkle or visit .
Job Description:
Role Purpose:
We are currently seeking a Business Analyst to join our Digital Experience team. This position will collaborate closely with our Technical Project Manager as well as Solution Architects. Note that this is a client-facing role to elicit functional and technical requirements. Experience working with geographically dispersed teams and UAT planning/execution is required.
Responsibilities:
Act as a Subject Matter Expert on CMS project implementations, answering questions from within the team as well as other team members
Work closely with the Solution Architect to refine requirements and break them down into meaningful chunks of work that can be handed over for development and testing
Work with client Product Owner and team members to groom and refine features so that they are complete and concise
Participate in Agile ceremonies and if requested, facilitate these meetings
Help with User Acceptance Testing (UAT)
Maintain system documentation for the duration of assigned project(s)
Qualifications:
Experience:
Strong experience in eliciting, defining, analyzing and documenting business and user needs in the form of business, functional, non-functional requirements, size, complexity, priorities, and risks
Strong communication and problem-solving skills; ability to drive solutions with the clients and technical team
Deeply understand business processes/problems and bring that understanding to discussions with developers and designers, clients and other analysts
Required Skills:
Able to work in and support a team environment across different time zones
Strong project management and technology skills
Excellent written and oral communications skills
Proficiency in Jira and Confluence (or similar tracking tools)
Willingness to travel when necessary
Nice to Have:
Adobe Business Practitioner Certifications (AEM, Target, Analytics)
CMS experience (AEM, Drupal, Sitecore)
2+ years in a client facing role (consultancy or agency preferred)
