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As a Marketing Automation Account Manager you will be responsible for maximizing our marketing automation system to develop and execute targeted email campaigns for enterprise and local lead nurturing programs. The successful candidate will have a deep understanding of the sales funnel and translate this understanding into comprehensive programs that maximize the value of our client’s website leads and CRM database(s). Compensation subject to experience and demonstrated capabilities.
Responsibilities:
* Team strategy contribution of enterprise – high level automation tactics
* Manage marketing automation strategy, implementation and procedures.
* Lead nurturing performance and process improvement.
* A/B email campaign testing, strategy and reporting.
* Collaborate with CRM, Marketing and Data Management teams to execute strategy.
* Analytics, reporting and performance measurement.
* Work with outside vendors affiliated with digital marketing/email programs.
* Integration of new marketing automation technologies.
Qualifications:
* Experience with marketing automation tools (e.g. SharpSpring – preferred, Marketo, Hubspot, Pardot, Eloqua).
* Experience in designing/creating multi-level drip campaigns (SharpSpring desired).
* Demonstrated ability to provide detailed campaign reporting.
* Familiarity of email template creation concepts
* Full understanding of spamming laws and regulations regarding opt-outs.
* Proven capability to manage multiple projects simultaneously.
* Advanced proficiency MS Office Suite (Word, Excel, PowerPoint).
* Bachelor’s degree from an accredited institution (or an equivalent combination of skills, knowledge, and abilities) and at least 2+ experience in a similar role.
About mXtr Automation:
We are a fast paced and passionate team of marketing professionals spearheaded by highly successful entrepreneurs. mXtr has developed innovative proprietary technology that has positioned us in front of the exploding marketing automation industry. We are looking to recruit the best in order to remain the best. Here at mXtr, we believe a strong team of talented and industrious professionals are what grows a good company and product into the best product. To accomplish this, we seek out individuals that are not just skilled and qualified, but are also dedicated, fun to work with, and true contributors. We recognize our responsibility of creating an environment that fosters this and are dedicated to holding up our end of that bargain!
Job Type: Full-time
Pay: From $50,000.00 per year
Benefits:
- Paid time off
Schedule:
- 8 hour shift
- Monday to Friday
Work Location: Remote
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