Research Square Company Hiring for Business Analyst – Marketing Job at Remote Full Time

About Research Square

Research Square Company, a five-time INC 5000 award winner, exists to make research communication faster, fairer, and more useful. Through our industry-leading preprint platform, Research Square, research promotion tools, and AJE’s comprehensive suite of manuscript preparation services, we are proud to have supported over 2.5 million authors in 192 countries since our founding in 2004. Across all sides of our business, our team of former researchers and publishing industry professionals truly understand the importance of sharing research results with the world. By helping researchers communicate their work more effectively, we accelerate the pace of global discovery and advancement.

Job Summary

The Business Analyst (Data Analyst) is responsible for shaping Research Square’s revenue growth strategy. Create insights that drive strategic decisions for the company by identifying investment opportunities for growth, understanding marketing, sales, and product performance, and defining metrics that help us acquire and retain customers across all our websites and global markets.

The Business Analyst (Data Analyst) will help the sales, marketing, product, and eCommerce teams make better, faster, more data-driven decisions.

Essential Functions

• Analyze the effectiveness of our promotional spend across marketing promotions, groups/university discounts, customer referral discounts, courtesy credits, and retention discounts.
• Build data stories for selling professional services (human and automated) into universities
• Solidify measurement of Growth team KPIs such as CLTV, CAC, ROAS, and Brand Awareness
• Write SQL queries, and you should be comfortable with the idea of using a programming language for data analysis (something like Python, R, or even SAS). Python is the primary language used for data analysis inside our business
• BI tools (Domo, Tableau, Looker, Qlikview, etc.) are all similar enough to make skills transferable, but you should know at least one BI tool inside and out. That lets us know you’ll be comfortable using our BI tool, Domo.
• Working with CRMs and marketing automation platforms; identifying data gaps, opportunities for enrichment, and regular hygiene; import and updating data and records as needed
• Ability to calculate and report metrics like ROAS, LTV, and incremental value, and you shouldn’t have trouble explaining those metrics to people who are unfamiliar with them.
• Salesforce experience, ideally with the Marketing Cloud and Datorama
• A solid understanding of multivariate testing, attribution modeling, media mix modeling, lift analysis, and customer segmentation is highly preferred
• Ability to explain complex analyses to both technical and non-technical audiences in a creative, informative way
• Experience working with customer analytics in the Chinese market is a plus
• Other job duties as assigned

. Requirements:

Education

• Bachelor’s Degree or equivalent work experience

Experience

• 5+ years of marketing and eCommerce analytics experience
• Advanced knowledge of SQL and experience with statistical programming languages, like R, Python, or even SAS
• Expertise in statistical analysis and organizing large datasets within Excel and other analysis software
• Demonstrated creativity in using data to answer complex questions
• Experience with data visualization software like Tableau or Domo
• Continuous advanced training and/or certification in data analysis techniques

Work Environment

• Relocation is not required as this position can be remote-based.
• This is a US-based role.

Applicants must be currently authorized to work in the United States for any employer.

Working at Research Square Company

Our team embraces and fuels change, fights for simplicity invest in customers’ success, and applies a data-driven approach to continuously improve and magnify our impact. We have developed tools and services that have been adopted by major international publishers to improve the publishing experience for their authors.

We are a high-growth, family-friendly, and mission-driven company that regularly wins awards for our workplace culture, the pace of growth, and innovations. Our organization is casual and flexible while also being stimulating and dynamic. We have a results-focused work environment.

Workplace Recognition

• Sloan Award for Workplace Flexibility (2011, 2012)
• When Work Works Award (2014, 2016, 2017)
• NC Parenting Magazine’s Family Friendly 50 (2013, 2014)
• Triangle Business Journal’s Best Places to Work (2017, 2019, 2020)
• NCBC Breastfeeding-Friendly Employer Award (2017)
• Family Forward NC Featured Business (2019)

Research Square Company’s policy is to provide equal employment opportunity in all its employment practices without regard to race, color, religion, sex, national origin, citizenship, ancestry, marital status, protected veteran status, military status, age, individuals with disabilities, sexual orientation, or gender identity or expression or any other legally protected category. Applicants for US-based positions with Research Square must be legally authorized to work in the United States. Verification of employment eligibility will be required as a condition of hire.

Research Square supports individuals with disabilities and provides reasonable accommodations to job applicants. If you need assistance completing our online job application, email [email protected]. General inquiries, such as those regarding the status of a job application, will not receive a reply.