Sauer Brands, Inc Hiring for Associate Brand Manager – Kernel Season’s at Richmond, VA Full Time

We are hiring Rockstars to join our Sauer Brands team!

Overall Goal of Position:
This is a critical role in the team as you will be driving the brand strategy across all consumer channels to fuel fandom and ensure that the brand’s messaging and actions are consistent and relevant to our customers.

Job Summary:
This position reports to the Kernel Season’s Brand Manager supporting all aspects of the branded business including consumer advertising / promotions / shopper marketing, P&L management, innovation, brand planning and execution, project management, and event marketing.

Key Duties and Responsibilities:

• Brand Strategy and Management
• Helps execute and optimize marketing campaigns across consumer and customer touch points for Retail, eCommerce and Away From Home channels
• Supports brand portfolio management and commercialization of new product launches.
• Tracks and updates budgets monthly with FP&A Manager
• Analyzes industry, competition, and market trends
• Prepares reports on brand performance and sales
• Participates in quarterly and annual business planning
• Innovation
• Leads project management and sensory work on all new item launches
• Leads market research studies in collaboration with market research firm
• Builds innovation pipeline/strategy
• Commercial Support
• Partners with sales leads to plan and execute retailer-specific brand and promo programming – including in store and online
• Develops sales collateral for the commercial team – including customer and market trends reports
• Monitors and manages the spice brands e-ecommerce channels (D2C and Third-party) to ensure product images and descriptions are current and accurate
• Social & Activation Support
• Flexibility to provide on-site event support and social media coverage, so some evenings and travel required

Performance Standards:

• Business Key Performance Indicators
• Operational Excellence – support in achieving the brands net sales goals
• Core Market Focus – support growth in the brands core market share
• Distinctive Brands – meets total spice gross margin measures and meet budgeted revenues
• What you do and how you act
• Leadership and contribution to overall success of SBI
• Personal Effectiveness: meeting timeline and productivity requirements (quantity & quality of work)
• Personal Interaction, communication and teamwork with internal and external parties, consistent with OurRecipe@SauerBrands

What We Are Looking For:

• Personal Characteristics
• Strategic and results-oriented personality
• Passion for food and food culture
• No excuses mindset. Accountable, reliable, and dependable team player with positive attitude
• Overall confidence in one’s abilities and comfortable communicating the facts
• Character and Integrity – does the right thing even when no one is looking
• Disciplined approach, attention to details, and accountable for KPIs
• Personal values that mesh with SBI values
• Performance History
• Excellent time and project management – proven track record of working on projects from concept to completion with ability to prioritize work and communicate progress
• Demonstrated ability to be an effective team player and build collaborative relationships
• Documented history of making improvements in assigned work area/responsibilities
• Stellar references based on contributions and performance
• Demonstrated proficiency in the following areas
• Strong quantitative skillsets
• Strong business acumen and marketing capabilities
• Ability to analyze and apply data for metrics-driven results
• Proficient in Outlook, Word, Excel, PPT; Power BI, IRI, Inmar, etc. at a basic level a plus
• Experience managing business operations and leveraging basic finance and accounting principles
• Ability to work and thrive under time constraints and juggle/prioritize responsibilities
• Highly organized and detail oriented
• Excellent written and verbal communication skills
• Ability to work independently, anticipate needs, plan for alternative scenarios, and make sound judgment decisions
• Team oriented, collaborative, diplomatic, and flexible
• Education & Experience
• Bachelor’s degree in business, marketing, finance or related field
• MBA (preferred but not required)
• Minimum 2-4 years of experience in brand management, advertising, or CPG marketing
• Will also consider MBA / grad school candidates with consulting or finance backgrounds that are career switching to brand marketing (in lieu of above).

What Is In It For You?

Our company acknowledges talented people are attracted to companies that provide competitive pay, comprehensive benefits packages and outstanding advancement opportunities. For this reason, we offer a Comprehensive Benefits Plan that includes the following:

• 401K
• Medical/Dental/Vision Coverage
• Vacation, Sick Days and Holidays
• Flexible Spending Accounts
• Tuition Reimbursement
• Employee and Dependent Life Insurance
• Voluntary Disability Insurance
• Other Voluntary Insurance Options

Sauer Brands, Inc. is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, gender, disability, national origin, veteran, other protected status or any other basis.