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Job Description
Account Executive – TechnologyYou’re killing it at your first or second job and looking for new challenge, somewhere where you’ll be empowered (and expected) to be incredibly hands on with all aspects of program planning, execution and evaluation, with assignments that let you leverage your love of new technologies, creative storytelling and media on a daily basis.Welcome to SHIFT. We’re looking for people like you to join our technology practice to help our clients get their message out and connect with the people who matter them through insights-driven narratives, creative platforms, thought leadership initiatives and content delivered across the paid, earned, social and owned media ecosystem.Here, you’ll be part of a team charged with crafting integrated, data-driven campaigns for emerging and established brands; interfacing with colleagues, clients, media and influencers daily; you’ll also be part of an agency committed to rethinking and redesigning its approach to communications every day; where good ideas are listened to no matter their source, and where all colleagues have two things in common: a passion for doing great work, and the thrill we get seeing that impact that work has on a client’s business.Here’s a bit more about what we’re looking for, what you’ll be doing and what it takes to succeed at SHIFT.What You BringBA or BS in PR, Communications, Journalism or Liberal Arts.One to two years’ experience in an entry-level job in an agency or client environment.A real passion for emerging technologies and the changes they’re bringing about in how we do what we do, and more broadly across business and society.A natural digital- and mobile-first mindset to all you do.Ridiculously strong oral, written and interpersonal communications.An insatiable curiosity combined with an innate ability to think critically that translates into creativity, founded in strategy, that you can apply to our programming day in and day out.Current knowledge of and comfort operating within and across the PESO media landscape.Juggling skills. Seriously, you’ll be expected to keep a lot of balls in the air, with each progressing towards an on-target, on time and on budget delivery.The self-discipline to take direction, focus on tasks and deliver on commitments.The self-awareness to know when to listen, when to speak and when you’ve said enough.A genuine thirst for learning, self-improvement and personal growth.A fierce competitive spirit that compels you to play to win at whatever you’re doing.The ability to work independently while working collaboratively towards a common goal.A willingness to actively contribute to making our agency a better place to work.What You’ll Be DoingBuilding a deep network of trusted relationships with the media, analysts and influencers key to your clients’ success.QC’ing your own work and that of colleagues to ensure it’s clear, concise, compelling and complies with the basic principles of business writing and, when intended for the media, AP style.Helping to design, sell-in, produce, project-manage, execute and measure award-worthy campaigns.Drafting a broad range of materials – from web content, press releases and op-eds to research reports, white papers and speeches.Identifying and engaging influencers willing to advocate for our clients’ brands.Identifying and pitching reporters with timely, relevant and compelling story ideas/angles, and supporting them through the reporting process with access to clients, data, materials and more that make their stories stronger and jobs easier.Collaborating with experts across the network to develop and implement social media and content marketing strategies that help build audience and move the needles the clients care about.Drafting client reports that show our progress/performance vs established KPI’sWhat it Takes to Succeed HereHelp us improve . Become fluent in the agency’s brand and business; familiarize yourself with our teams, clients, best case work and best proposals. See a missed opportunity along the way? Call it out. Share your thoughts. Make us better.Make yourself smarter . Invest any downtime you have in your first six months to become certified in Google Analytics, and to master Google’s keyword tools. Both will help you prepare client-ready work more quickly as requested.Know what’s going on. Read/watch/listen to and then analyze and report the news that’s important to you and your clients; provide recommendations for actions that the client can/should take as a result.Have a point of view . We’re not looking for people who agree with everything we say. We’re looking for people who think independently, believe in things important to them and can bring and defend that passion to work with them every day.Make your team smarter . Get and stay up to speed on the market, competitive and internal business dynamics shaping the worlds and impacting the decisions of the clients to which you’re assigned. Become the go-to resource on your team for this kind of information.Learn the agency business . Ask questions of those around you/ attend proscribed training programs to understand how we budget, how we manage projects, how we develop and nurture client relationships and how we measure our own success as an agency.Raise your hand . Don’t ever wait for someone to ask you to do something; ask what you can do to help your team, our clients and our agency succeed. Daily.Find your passion . Some of our people are expert in certain verticals; others are expert at certain functions. Many have become expert at multiple sectors and multiple functions. What’s important to you, and to us, is that you find something you love to do and do whatever it takes to master it.Live our values . Nothing is more important. We’ll hold you to that standard and you can hold us to that standard. It’s that simple.Love what you do . Agency life is not for everyone. We work hard and have a lot of fun in the process. We’ll both know within your first few months if it’s for you. We certainly hope it is, but if not, chances are you’ll make a great client. We want you to be successful and love what you do, wherever that may be.If you’ve got what it takes and are ready to take your career to the next level, we want to meet you.Job Type: Full-time
