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Job Description
TEGNA Inc., is a media company innovating in the digital age, a best-in-class operator and one of the most geographically diverse broadcasters in the U.S. with 64 television stations and two radio stations in 51 markets from coast to coast.
We are the largest owner of Big Four affiliates (NBC, ABC, CBS, and FOX) in the top 25 markets among independent station groups and reach 41.7 million television households or approximately 39 percent of all TV households nationwide. Each month, TEGNA reaches 75 million adults across our digital platforms. Across Twitter, Facebook and Instagram, TEGNA stations have over 32 million social followers.
Our company purpose is to serve the greater good of our communities – through empowering stories, impactful investigations and innovative marketing services.
The Opportunity
Join the #1 NBC affiliate group in the country! KING-TV, KONG TV, and king5.com are part of TEGNA offering the ability to sell into multiple platforms from digital to in-content to over-the-top TV.
We have an exciting opportunity for a dynamic, self-motivated Account Executive to develop new business and grow an existing account list in the robust Seattle marketplace. You will showcase your strategic and entrepreneurial expertise by building collaborative relationships and providing customer solutions through an integrated suite of media platforms including television, internet, mobile, and other emerging products.
To do this, you will be part of a team of successful advertising sellers, account managers and digital strategists, who manage high-volume account lists, and are passionate about helping their clients thrive.
What We Offer
- Winning, inclusive, supportive and fun culture
- Base + Uncapped Commissions
- Leading and innovative media products
- Resources to set you up for success
- Growth opportunities
- Generous benefits
- Purpose driven and employee-centric organization
What You Will Do
- Consistently prospect for new revenue opportunities using client and category insights
- Upsell current customers by engaging them in the full product line of KING5 offerings
- Create custom solutions-driven campaigns that meet client needs across multiple media platforms including broadcast, digital and Streaming (OTT)
- Seek opportunities to expand relationships with key clients by taking an active role in understanding their business needs and competitive landscape
- Establish strong relationships with internal team members by providing account management team with clear and concise direction for the successful execution of campaigns
- Make decisions and solve problems independently to support customer needs
- Utilize an Account Manager to provide exceptional customer service and contract fulfillment
- Use Matrix to manage day to day activity, pipeline and forecasts
- Positively and professionally represent the media group
Job Requirements:
What you need
- Minimum 3 years of account engagement in a professional, fast paced media sales environment
- Proven track record of success as a seller
- Understanding of Nielsen methodology
- Understanding of Google Analytics
- Ability to work effectively as part of a team and independently
- Ability to handle and prioritize multiple tasks to meet deadlines
- Attention to detail and accuracy a must
- Ability to effectively solve problems
- Creative and able to adapt quickly to change
- Position requires strong written and verbal communication skills, as well as strong organization and time management skills
- Self-motivation and willingness to work as a team player are essential attributes
- Strong business acumen a must
Desired Characteristics
- A strong passion for CONNECTING and PROSPECTING with new potential and existing accounts to generate meaningful business conversations and relationships
- A solutions-based seller who can develop ideas that produce results for our customers, utilizing our multi-platform products
- A desire and eagerness to learn TEGNA’s top-notch and innovative advertising product suite
- A self-starter who is determined to succeed
- A positive attitude and a strong team player
About TEGNA
TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit
***TEGNA requires all employees to be fully vaccinated (as defined by the CDC) against the coronavirus.
EEO statement:
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information. TEGNA complies with all applicable laws related to accommodations.
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Recommended Skills
- Account Management
- Adaptability
- Attention To Detail
- Broadcasting
- Business Requirements
- Campaigns
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Job Snapshot
Employee Type
Full-Time
Location
Seattle, WA
Job Type
Business Development, Customer Service, Sales
Date Posted
04/29/2022
Job ID
12008/9934/60546
