The University of Chicago Hiring for Associate Director, Communications and Marketing at Chicago, IL Full Time

Booth Stigler Center: Stigler 3

The Stigler Center challenges conventional thinking and investigates the obstacles to competitive markets – with a specific focus on regulatory capture, crony capitalism, the various forms of subversion of competition by special interest groups, and, more broadly, political economy in an ever-changing world. It is committed to advancing knowledge on these topics for students, scholars, journalists, policymakers, engaged citizens, and beyond. The Center investigates what works in capitalism – and what doesn’t – by bringing together various viewpoints through research, conferences, speaker series, educational opportunities, the ProMarket.org publication, and the Capitalisn’t podcast.

The University of Chicago Booth School of Business is the second-oldest business school in the U.S. and second to none when it comes to influencing business education and business practices. Since 1898, the school has produced ideas and leaders that shape the world of business. Their rigorous, discipline-based approach to business education transforms students into confident, effective, respected business leaders prepared to face the toughest challenges.

Chicago Booth has the finest set of facilities of any business school in the world. Each of the four campuses (two in Chicago, one in London, and one in Hong Kong) reflects the architectural traditions of its environs while offering a state-of-the-art learning environment.

Chicago Booth is proud to claim:

• an unmatched faculty.
• degree and open enrollment programs offered on three continents.
• a global body of nearly 56,000 accomplished alumni.
• strong and growing corporate relationships that provide a wealth of lifelong career opportunities.

As part of the world-renowned University of Chicago, Chicago Booth shares the University’s core values that shape the distinctive intellectual culture. At Booth, they constantly question and test ideas, and seek proof. This extraordinarily effective approach to business leads to new ideas and innovative solutions. Seven of the Booth faculty members have won Nobel Prizes for these ideas – the first business school to achieve this accomplishment.

For more information about the University of Chicago Booth School of Business, please visit: http://www.chicagobooth.edu/.

In collaboration with leadership and other relevant team members, the Associate Director will manage and execute communications and marketing related to the Center’s mission of understanding the interaction between politics and the economy. They will help create and curate the Center’s voice and contribute to ensuring that the Center and its outlets are viewed as primary sources, disseminators, and conduits of information on core focus topics. The Associate Director is a hands-on detail-oriented self-starter with strong communications expertise and acumen, is intellectually curious, has original takes on strategies/tactics for disseminating content, possesses broad knowledge of current affairs, economics and business topics, and strong writing and editorial sensibilities. From high-level events to behind-the-scenes access to podcast recordings, the Associate Director will enjoy the opportunity to interact with global thought leaders, scholars, experts, and policymakers.

• Works with leadership and relevant team members to spearhead the development, management, and integration of communications, marketing, and outreach strategy across ProMarket.org publication, Capitalisn’t podcast, and other Center initiatives and platforms.
• Participates in relevant meetings (e.g., Programming, ProMarket, Capitalisn’t); collects/relays/deploys relevant information to help maximize coordination and impact.
• Develops a successful social media strategy for the Center, ProMarket and Capitalisn’t.
• Develops and oversees integrated content calendar and execution of communications and marketing efforts across all platforms in conjunction with relevant team members.
• Develops and oversees strategic digital/social media campaigns and organic/paid social media.
• Identifies/tracks key metrics to devise data-driven decisions. Develops/presents related reports.
• Manages/updates website content for Center, Capitalisn’t, Teaching Aggregator, and others.
• Writes, reviews, edits, quality controls and sends various email communications/marketing content (newsletters, event promotions, etc.). Coordinates with Booth Communications.
• Drafts/edits correspondence, invitations, summaries, announcements, event registrations, briefing/meeting notes, talking points, speeches, presentations; assists with writing funding proposals and other internal and external content and documents on a regular basis.
• Tracks media, press, and other types of mentions and citations.
• Develops audience acquisition and enlargement strategies/tools (e.g. mailing lists, databases).
• Creates and coordinates communication/marketing/social media toolkits (including images, links, prompts) for event/content promotion, with relevant team members.
• Coordinates production/distribution of collateral (ebooks, reports, graphics, posters, videos).
• Manages and assigns freelance work, contractors, student workers/interns as needed.
• Liaise with other Booth/University departments and partners.
• Supports Center communications/marketing efforts and special initiatives as needed.
• Manages Communications Manager.
• Develops one or more of the following marketing functions: marketing communications and advertising, web blogs or other digital marketing, and market research. Reviews and updates marketing infrastructure which may include one or more database systems, the intranet, and external web sites.
• Develops marketing communications, advertising, or publicity strategy. Plans and coordinates the development and production of marketing campaigns, ensuring deadlines and budgets are met. Designs, writes, and edits high profile or high visibility marketing materials, which may include press releases, book jacket copy, blogs, or other Web material.
• Performs other related work as needed.

Minimum requirements include a college or university degree in related field.

Minimum requirements include knowledge and skills developed through 5-7 years of work experience in a related job discipline.

• Bachelor’s degree in communications, journalism, media, marketing, public relations, economics, law, sociology, political science, or a related field.
• Master’s degree.

• A minimum five years of experience in non-profit or academia.

• Demonstrated proficiency with MS Office (Word, Excel, PowerPoint, and Outlook).
• Understanding of website best practices, SEO, keyword research and Google Analytics.
• Familiarity with Sprinklr, Marketo, similar platforms; CMSs (e.g. Sitecore, Wordpress), HTML.
• Familiarity with Salesforce or other CRMs; Adobe Suite, (InDesign, Illustrator, Photoshop).

• Exceptional attention to detail, communication, copyediting, hands on, time-management skills.
• Understanding of the fundamentals of traditional and social media and content creation.
• Demonstrated knowledge of email/content marketing, social media campaigns, tools and practices.
• Demonstrated ability to work effectively and diplomatically with colleagues, as well as with students, faculty and corporate contacts in a multitude of communication methods i.e., in person, email, phone.
• Professional demeanor, including tact, discretion, and a customer service-oriented approach.

• This position is currently expected to work a minimum three days per week in the office.
• Occasionally work/travel evenings and weekends during conferences/events.

• Resume/CV (required)
• Cover Letter (required)

Communications

Individual Contributor

Exempt

Monthly

37.5

Yes

No

No

No