To The Rescue Hiring for Marketing and Sales Specialist Job at Cedar Rapids, IA Full Time

• Coordinates with department directors to develop a goal-driven content calendar to ensure proactive and frequent information sharing on all social media platforms.
• Creates and schedules social media posts across all company platforms.
• Monitors all social media platforms for trending news, ideas, and feedback.
• Builds and manages an online community.
• Assists with the launching and management of paid ads, optimizing digital ad copy and audience targeting.
• Assists with monitoring and managing budgets for paid ads and marketing campaigns.
• Maintains a current understanding of social media platforms, content marketing and best practices.
• Works with department directors to create and prepare internal and external marketing collateral.
• Provides photography and video support.
• Maintains and updates marketing content to ensure that all information is accurate and up-do-date, well organized and easily accessed by existing and potential customers.
• Executes branding initiatives of products and companies.
• Develops marketing tools for sales/business development.
• Collects and analyzes current market trends and competitor information.
• Collects follow-up data to determine the effectiveness of marketing efforts.
• Tracks metrics reports and makes recommendations for optimization and new content based on findings.
• Coordinates and supports teams for industry and community events.
• Assist in the identification, implementation and improvement of additional tools and technology that increase the effectiveness of the sales organizations.

• Certificate, associate’s or bachelor’s degree in marketing, communications or a related field
• Solid understanding of social media platforms
• Firm understanding of basic marketing principles
• Excellent written and verbal communication skills
• Aptitude to learn and embrace new and updated technologies
• Work effectively in teams and independently
• Strong attention to detail and accuracy
• Ability to manage multiple tasks at a time and prioritize as needed
• Creative Cloud Suite experience (Illustrator & Photoshop) and knowledge of Google Workspace or a similar web-based collaborative platform (preferred)
• Experience in digital marketing (preferred)

The employee must provide and maintain a valid driver’s license the entire duration of their employment, and must be eligible for the agency’s vehicle insurance and provide proof of private vehicle coverage.

This role will not directly supervise employees.

Weekdays office hours of 8:00 am – 4:30 pm; Nights/weekends to support special events as needed.

The physical demands described here are representative of those that must be met by an employee at all times to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• While performing these duties, the employee is frequently required to speak and hear.
• While performing these duties, the employee is frequently required to stand, walk, use hands and fingers to handle daily tasks.
• The employee is frequently required to sit for extended periods of time.
• The employee is frequently required to reach, bend, squat, stoop and kneel.
• The employee continuously uses hand strength to type and operate computer controls.
• The employee must frequently lift or move up to 10 pounds. Occasionally the employee will lift or move up to 50 pounds.
• The employees will frequently push or pull items.

• Specific vision requirements include close and peripheral vision, depth perception and ability to focus.

The Rescue is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, status as a qualified individual with a disability or status as a protected veteran.