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The Role
As a Senior Account Director, you will serve as a key relationship team member and partner with clients on both a strategic and tactical level. You will provide support in relationship management, integrated digital marketing, and marketing strategy to help drive critical success for clients’ businesses. This position will also draw on project management skills, including project definition, scope and risk management; strategy, including understanding of business and marketing objectives; measurement, and analysis.
At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through policies like unlimited PTO, half-day Fridays, flexible schedules, work from anywhere options, 100% paid parental leave, and 401(k) matching. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing.
- If you reside in Colorado, please follow this link to view Colorado compensation information and apply for this role. Residents of all other states are encouraged to apply to this posting. Compensation packages for employees and applicants outside Colorado may differ from the Colorado compensation information and are based on a wide array of factors unique to each candidate and location, including but not limited to skill set, years & depth of experience, education and certifications, and geographic location. This may differ in other locations due to cost of labor considerations.
- This position may be performed remotely in most states within the US, with some exclusions
**This position is not eligible for immigration sponsorship
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You Will Be
- Managing the client relationship and act as the lead point of contact for all client requests
- Seeking opportunities to advance the client relationship and identify new business opportunities
- Developing a deep understanding of each client’s business, industry, and competition
- Bringing strategic and innovative ideas to client engagements based on working with Wpromote specialists and understanding cross-channel marketing dynamics
- Owning all aspects of the statement of work – including management of deliverables, drafting new versions during renewal periods and change orders when required
- Leading weekly client status calls, quarterly business reviews, and other client meetings
- Leading the development of integrated marketing plans across multiple channels (paid search, SEO, email, display, social, etc)
- Interpreting results from various analytics sources to ensure client’s goals are being met and identify areas for improvement
- Managing overall account profitability, including approving and tracking agency hours and identifying potential issues, as well as opportunities
- Serving as quality control for all deliverables
- Managing projects on time and on budget, inclusive of project plan development, distributing call recaps, agendas, deliverables, and reporting
- Overseeing account and specialist teams on a project and client basis
You Must Have
- 6-8 years experience marketing in digital channels – search (organic and paid), social, email – and working with creative and development teams to produce digital assets and websites
- Bachelor’s degree in Marketing, Communications, or related field
- Analytical and logical; standard strategic marketing skills (competitive assessment, industry analysis, SWOT, etc)
- The ability to work in a “team structure” that fosters collaboration
- An energetic attitude and be passionate about your career
- Strong ability to prioritize and manage multiple tasks and projects simultaneously, and work under pressure to meet deadlines
- Solid and proven ability to help lead a team
Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace.
Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote.
This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.
