The Zaxbys Support Center is looking for a Director of Advertising to join the Brand Management team. The Director of Advertising leads holistic marketing campaigns across consumer-facing touch points, including traditional TV, online video, digital, social, PR, out of home, and merchandising. This individual will bring big ideas to life through guest insights, ensuring that communication drive awareness, recall, and brand preference. S/he will lead the development of an enduring campaign that incorporates Zaxbys new brand positioning and visual identity, leveraging consistent iconic assets across promotions. In addition, this position will build in-house creative studio capabilities to enable local store marketing.
S/he will lead a team of 5 direct reports and be responsible for creative agency partnership.
As we continue to grow, our strategies have set us up for success to be the top offering in Chicken Fingerz, Boneless Wings and Zalads. Wed love to have you as part of our team!
This position is based in Atlanta, GA and allows for a hybrid work schedule that includes 3 in-office days per week.
Benefits Include:
ESSENTIAL JOB FUNCTIONS
Essential duties may include but are not limited to the following:
KEY COMPETENCIES
EDUCATION AND EXPERIENCE GUIDELINES
Zaxbys Franchising LLC is an equal opportunity employer and does not discriminate in employment decisions based on any factor protected by federal, state or local law.
Brand: Zaxby’s
Address: 1001 Summit Blvd NE Atlanta, GA – 30319
Property Description: 3 – ZFL Headquarters – Atlanta
Property Number: 3
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