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Job Description
Cocktail Kingdom is hiring a Graphic Designer to support both production and design for all brands under Cocktail Kingdom including Miracle Cocktails Inc., a holiday pop-up cocktail bar franchise brand; and the Cocktail Kingdom Hospitality Group cocktail bars.
This position will be dedicated to Miracle Cocktails, Inc, the but will be involved in Cocktail Kingdom and Cocktail Kingdom Hospitality Group projects as well. You will be working with the Creative Director and Art Director to develop branded content. In this role, you will develop new product concepts, create visual designs to support marketing strategies, and further develop a consistent and distinctive brand identity.
The day-to-day workflow includes marketing collateral for print and web, product concept design, product packaging, product photography and retouching, menu design, signage, label design, t-shirts, and trade show collateral.
CORE RESPONSIBILITIES:
– Concept development and design of branding systems. Curating all assets to ensure consistent brand language including typography, iconography, and color palette; expanding on existing brand identity
– Execute design for a variety of branded marketing initiatives including performance marketing ads, newsletters, social media, and digital and print collateral
– Develop new product concepts, including product sketches, packaging, dielines
– Ability to create mood boards and provide direction to photographers to ensure accuracy and adherence to brand standards
– Product photography, silhouetting and retouching
– Strong sense of typography, editorial layouts and illustration to develop design concepts for menu cover, menu design and signage
SKILLS, QUALIFICATIONS, ATTRIBUTES:
– BFA in Graphic Design or equivalent
– 5+ years work experience in graphic design
– Mastery of and access to Adobe Creative Cloud
– Familiar with MailChimp and Canva
– Strong sense of typography
– Understanding of branding and identity
– Knowledge of print design, pre-production, mobile and web design
– Excellent communication and presentation skills
– Clean aesthetic and attention to detail
– Enthusiastic, highly organized, able to meet deadlines
– Creatively versatile and able to multi-task
– Eager to keep relevant to design and industry trends
– Strong knowledge in file specs across print and web platforms
-Skill in illustration and photography are a welcomed plus, as is enthusiasm for the holidays.
Cocktail Kingdom is the world’s premier manufacturer and distributor of professional barware, offering a wide spectrum of barware created to meet the exacting standards of professional bartenders. Miracle Cocktails, Inc. is the overarching brand of both Miracle and Sippin’ Santa, two holiday-themed cocktail pop-up franchises.
For more information about the brands, please visit https://www.miraclepopup.com/ and https://www.cocktailkingdom.com/.
This is a staff position working remotely with regularly scheduled meetings in the office, located in the West Village of Manhattan, NYC. There will also be photo shoots where on-site attendance will be required. Generous benefits package with Health, Dental, Vision, 401K, Commuter Benefits, Flexible Spending Account, Vacation, Parental Leave, Paid Sick Days, Life Insurance, Disability Insurance.
Please respond to [email protected] with cover letter, resume and portfolio (pdf or link).
