Deloitte Hiring for Marketing Manager – Brand & Events – Engineering Services at Hartford, CT Full Time

Are you a marketing and communications professional who is unafraid to think differently, always goes the extra mile, and keeps current on the latest marketing trends? Are you looking to take your skills to the next level? Are you interested in working with different businesses executing strategic marketing campaigns? Do you thrive in a fast-paced environment, working with colleagues in a virtual setting to meet our business and client needs? We are seeking a passionate and experienced professional to join our Consulting Marketing team supporting engineering services.

This position is responsible for providing strategic brand and event support for Deloitte’s engineering services working across Deloitte’s range of businesses and industry sectors. The ideal candidate will have experience in B2B technology products and/or B2B professional services marketing and event experience.

Responsibilities:

Brand

• Maintain ownership of the engineering digital strategy and externally facing brand. In collaboration with the team supporting engineering, create a strategic marketing plan with a focus on creating strong digital and in-person experiences.
• Manage and optimize all paid media, including paid search, paid social campaigns, and digital advertising campaigns.
• Optimize the engineering presence across Deloitte.com and manage demand gen campaigns.
• Work with the business to create and promote client stories and use cases.
• Work alongside Deloitte’s internal agency as well as manage external vendors to produce innovative deliverables.
• Work with the marketing leader to manage the budget and to set metrics and KPIs to assess campaign success. Work across the team to provide ongoing reporting of results to leadership through regular touchpoints and annual planning.

Events

• Develop a strategy for events and sponsorships; responsibilities include supporting the full lifecycle of the event from conception to creation to execution and onsite support to lead generation.
• Work collaboratively with the go-to-market team as well as ecosystem and alliance teams to integrate engineering into key events and sponsorships.
• Create new event assets and interactive content to leverage at larger events.
• Develop a lead generation strategy for events and work closely with sales executives to capture the full ROI from event activities.
• Help market events internally to build excitement and awareness for our engineering capabilities.
• Work with Talent to stay coordinated on messaging and assets for events.

Qualifications:Location – Flexible

• 9+ years of relevant technology or corporate B2B marketing experience
• Bachelor’s degree, ideally with a focus in Marketing, Communications, or a related business or technology field
• Deep understanding of integrated marketing and communications strategies and how they come together to provide measurable results
• An innovative mindset and ability to think strategically with a willingness to execute tactically
• Strong organizational skills and project management skills – with the ability to prioritize and manage expectations across multiple, complex projects/priorities with aggressive due dates and quick turn-around times
• Detail-oriented with excellent follow-through skills
• Strong persuasive written and verbal communication skills – able to expertly position and tell compelling stories around our offerings and influence both internal and external audiences
• Ability to work in a matrixed organization with a virtual team; experience in large corporate settings and/or professional services a plus
• Flexible and able to thrive in a fast-paced environment while possessing a high level of comfort with ambiguity
• Experience with advanced analytics and using campaign data and sales data to determine priorities and measure effectiveness
• Proficient in MS Office suite including Word, Excel, and PowerPoint (intermediate to advanced skills in PowerPoint are a plus)
• Familiarity with cloud, AI, and cyber technologies is a plus
• Proficiency in Workfront is a plus
• Limited immigration sponsorship may be available.
• Ability to travel 15%, on average, based on the work you do and the clients and industries/sectors you serve

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $84,300 – $173,300.

The Team
Deloitte’s Consulting Marketing team combines the power of Deloitte’s brand with the most inspired marketing techniques to produce business results for our clients. We team with the Commercial Consulting team to drive profitable growth, win more, and differentiate in the marketplace. From events to social media to digital strategy and execution, we elevate the Deloitte brand and strategic positioning, delivering a cohesive, consistent experience. We team with an award-winning in-house Green Dot Agency (GDA) to deliver business insights and develop innovative creative assets that engage our clients.

Benefits

At Deloitte, we know that great people make a great organization. We value our people and offer employees a broad range of benefits. Learn more about what working at Deloitte can mean for you.

Deloitte’s culture

Our positive and supportive culture encourages our people to do their best work every day. We celebrate individuals by recognizing their uniqueness and offering them the flexibility to make daily choices that can help them to be healthy, centered, confident, and aware. We offer well-being programs and are continuously looking for new ways to maintain a culture where our people excel and lead healthy, happy lives. Learn more about Life at Deloitte.

Corporate citizenship

Deloitte is led by a purpose: to make an impact that matters. This purpose defines who we are and extends to relationships with our clients, our people and our communities. We believe that business has the power to inspire and transform. We focus on education, giving, skill-based volunteerism, and leadership to help drive positive social impact in our communities. Learn more about Deloitte’s impact on the world.

As used in this posting, “Deloitte” means Deloitte Services LP, a subsidiary of Deloitte LLP. Please see www.deloitte.com/us/about for a detailed description of the legal structure of Deloitte LLP and its subsidiaries.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability or protected veteran status, or any other legally protected basis, in accordance with applicable law.

Deloitte will consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with the requirements of applicable state and local laws. See notices of various ban-the-box laws where available. https://www2.deloitte.com/us/en/pages/careers/articles/ban-the-box-notices.html

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