Goodville Mutual Casualty Co Hiring for Field Marketing Representative – Western PA Territory at New Holland, PA Full Time

Nature of Job

Manage a defined territory assignment to achieve production and profitability goals by developing and nurturing relationships with professional independent agencies. Integrate sales/marketing strategies and goals while coordinating and complimenting efforts of other departments within the company.

Duties and Responsibilities

• Maintain a presence in the assigned territory to promote the company image and promote profitable growth in appointed agencies.
• Assist agencies in marketing, including promotion of co-op advertising support, and underwriting within established guidelines.
• Support agency growth and profitability goals through the use of appropriate strategies/tactics.
• Add value to each agency interaction through appropriate pre-call planning and by demonstrating effective post-visit follow-through.
• Complete call reporting requirements in a timely manner.
• Prospect and vet prospective new agency appointments within assigned territory.
• Assist and support new and current agencies, primarily in assigned territory, in gBiz implementation and staff training.
• Assist company underwriters by providing underwriting training to specific agencies or agents.
• Work collaboratively with the underwriting department to address questionable underwriting practices or adverse trends.
• Participate in state agency association events and trade shows when appropriate.
• Maximize productive interactions with agencies through the execution of the agency segmentation model.
• Gather relevant coverage and pricing information to help maintain a competitive company posture in assigned region.
• In collaboration with other departments, formulate solutions for agency or company concerns regarding agency relationships.
• Maintain knowledge of the current industry and marketing practices/trends through continuing education.
• Pursue appropriate Property and Casualty insurance designations including but not limited to CPCU.
• Perform other duties as assigned by the VP of Marketing.

Qualifications

• Bachelor’s degree or equivalent education in marketing, management, or communications, with demonstrated skills in these areas.
• Five years’ experience in marketing and/or underwriting Property and Casualty insurance products, services, and/or independent agency operations; familiarity with Mennonite/Brethren niche market.
• Ability to develop a thorough understanding of company underwriting guidelines and to explain the company’s lines of coverage.
• Highly effective interpersonal and communication skills.
• Ability to work independently and to exercise sound judgment based on company policies and procedures.
• Ability to work effectively with company computer systems and processing methods, and agency management systems.
• Thorough knowledge of insurance regulations and laws of assigned states.
• Ability to plan, organize and maintain a travel schedule.
• Commitment to company values and service levels.
• Ability to perform the essential functions of the job with or without reasonable accommodation.

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