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Now Brewing – associate brand manager, Starbucks Reserve Merchandise – Product #tobeapartner From the beginning, Starbucks set out to be a different kind of company. One that not only
celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others. With every cup, with every conversation, with every community – we nurture the limitless possibilities of human connection.
Starbucks Reserve represents the “art of the possible” for Starbucks, representing our pursuit of the highest state of coffee experience along with fresh, high-quality food and beautiful merchandise supporting our unique locations and the ritual of coffee. It’s where we push our own boundaries of craft, developing a unique roast for each individual coffee, along with our premium food offering through Princi. At our US Roasteries and Reserve stores, we share our discoveries and the enjoyment of exceptional coffee, curated merchandise and delicious food with the world.
As an associate brand manager, Starbucks Reserve Merchandise, you will be part of a dynamic and entrepreneurial team. We are responsible for the strategy, creation and bringing to market of innovative merchandise for our US Roastery and Reserve locations. This role supports the commercialization of promotional products of our Reserve Merchandise portfolio, as well as key strategic initiatives. We are looking for a candidate who is nimble, proactive, analytical, able to multitask and enjoys problem-solving, with a focus on the customer. Bring your relentless curiosity, strategic expertise, and passion for retail, and desire the unlock the limitless possibilities. In return, you will be able to chart your own career development path with the diverse and ample career opportunities at Starbucks today and tomorrow.
As an associate product manager, Starbucks Reserve Merchandise, you will…
Business Management
- Supports development of recommendations regarding product objectives and strategy, positioning, placement, and promotional cadence.
- Assists in researching emerging trends and other primary and secondary forms of research with fact-based business insights to create sound strategic recommendations. Uses data and insights to tell a logical and compelling story.
- Assists Product Management Team in operating plans and budgets. Assists in tracking and analysis of product and program performance vs. expectations.
- Assists in development of business case for new programs to support growth strategies and profitability targets.
- Assists in pricing strategy and analysis.
- Represent Reserve Merchandise Team in cross-functional meetings, including Marketing, forecasting, and operations meetings.
Commercialization
- Supports Merchandise commercialization process working closely with our New Product Introduction cross-functional team, including feasibility, operational, and product development reviews
- Assists in writing and development of product briefs for new Reserve merchandise, with a lens on customer, need-states, and business opportunity
- Assists in inputs for planning, forecasting, naming, marketing, pricing, and costing.
Go-To-Market (for each promotion across multiple store formats)
- Supports delivery of products for each promotion, including product direction, backgrounders for marketing and store operations and input into supply chain requirements.
- Manage promotional inputs and multiple reviews for in-store signage
- Manages product signage for all stores/markets.
- Provides inputs and reviews partner training materials, including educational and training videos for field partners
Ideal Experience
- Progressive analytical experience in product or marketing for ≥ 2 years
- Project leadership ≥ 1 year
- Experience working in merchandise product development and/or visual merchandising
We’d Love To Hear From People With
- Bachelor’s degree or 4 or more years of US military experience
- ≥ 2 yrs. experience in a role supporting marketing, brand management, product management, commercialization, or operations
- Strong analytical/reporting skills with proficiency in MS Excel and PowerPoint
- Ability to communicate clearly, concisely, and persuasively
- Ability to balance multiple priorities and meet deadlines
- Ability and willingness to navigate change and ambiguity
Join us and be part of something bigger. Apply today!
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
We are committed to creating a diverse and welcoming workplace that includes partners with diverse backgrounds and experiences. We believe that enables us to better meet our mission and values while serving customers throughout our global communities. People of color, women, LGBTQIA+, veterans and persons with disabilities are encouraged to apply.
Qualified applicants with criminal histories will be considered for employment in a manner consistent with all federal state and local ordinances. Starbucks Corporation is committed to offering reasonable accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at [email protected].
