Turner Hiring For Public Relations Account Executive at New York, NY, United States Full Time

Job Description

TURNER, a full-service public relations and digital communications agency specializing in travel, outdoor, wellness, lifestyle, and spirits brands, is seeking an Account Executive with a passion for storytelling and media relations for the industries we serve. Candidates must have 3+ years of media relations and influencer management experience with demonstrated results. Experience working in the travel and lifestyle industry preferred; our ideal candidate will be based in New York, but we are open to remote. We currently work from our New York on a hybrid schedule, going into the office two days per week.
Specific responsibilities may include:

• Supports daily activities for designated national and international accounts as part of a multi-person account team
• Contributes 60 percent of time to proactive media relations and influencer programming
• Plans, implements and manages client media tours and local market visits
• Assists with planning and conducts, if appropriate, media familiarization tours. This may include international travel (passport required)
• Executes both earned and paid influencer programs on behalf of clients, including sourcing, contracting, and reporting on programs
• Understands and prioritizes the objectives of each client; anticipates needs in advance
• Writes client collateral, which includes but is not limited to: news releases, media alerts, photo captions, media pitches, bios and fact sheets
• Brainstorms new, fresh story angles and proactively pitches them to relevant media
• Develops and maintains solid relationships with journalists, bloggers and social media influencers
• Stays up-to-date on social media trends to provide recommendations to client about how social media channels can best be used
• Oversees preparation of meeting agendas, notes and reports
• Assists with account budgets, resources and deadlines
• Assists with client relations through meetings, conference calls, events and general contact
• Stay abreast of current industry news and trends
• Act as first setoff eyes on materials prepared by JAE/AC

Knowledge and Skills Required:

• Three or more years of travel/lifestyle communications experience; agency experience preferred
• Holds established national travel and lifestyle media relationships, and the skills to develop new relationships using traditional and digital tools
• BA or BS in public relations, journalism, communications or related fields
• Excellent interpersonal and communication skills
• Proficient in AP Style
• Previous experience coordinating media familiarization tours and/or desk side tours
• Possesses excellent writing skills, with a strong attention to detail
• Uses social media tools regularly and has experience integrating social media into public relations programs
• Proficiency using TrendKite/Muck Rack/Burrelles, news wires, MS applications
• A current passport and a willingness to travel as needed for clients
• Passion for the travel/tourism industry and the ability to spot trends. Want to impress us? Tell us what you think is the ‘Next Big Thing’ (and/or, what is so, totally, cliché this year).

Other ways to WOW us:

• If you’ve spent some time exploring the world
• If you have a personal hobby or interest involving anything remotely relevant to our client portfolio. Climbing mountains? Serious foodie? Building orphanages in Africa? So do we, and our authenticity with clients is important to us.
• You’ve published anything, anywhere – anything from a personal blog to bylined articles; please include the links

About TURNER
TURNER is a public relations, social media and digital communications firm representing some of the world’s best destinations, resorts and brands. We specialize in tourism, travel and active lifestyle brands (“The places you want go, and the items you need in your suitcase.”). We have offices in New York, Chicago, Denver and Miami to best service our worldwide clients based in the U.S., U.K., Canada, Latin America and Caribbean.
Salary range varies based on experience, $55,000-$70,000. TURNER is an Equal Opportunity Employer.