Quady Winery Hiring for Winery Communications Manager Job at Madera, CA Full Time

Expanding California Winery Seeks Winery Communications Manager

Quady Winery is known locally and around the world as the home of the sweet wine specialists. Our business strategy is simple: to produce exciting wines in unique niches within the wine industry. We are Moscato experts and our two premium brands, Electra, and Salt of the Earth, are our best sellers nationwide. We are also proud makers of an entirely different type of wine: Vya, America’s premium domestic vermouth. We are inspired by unique old world wine styles, including port-style wines, dessert wines, and aperitif wines made with grapes grown in the San Joaquin Valley. Quady Winery is a multi-generation family business. We are looking for a natural storyteller who can assist us in communicating who we are, what we do, and why it matters to our fans as we evolve into a larger company due to sustained success primarily with our Moscato brands. At Quady Winery, we are proud of our diverse and talented team; their different backgrounds and unique perspectives bring strength and innovation to all that we do. We have a global, multicultural fanbase of the wines we produce and we strive to reflect that inside our walls.

Job Summary:

Quady winery is seeking a talented communicator to 1) tell our story and 2) develop effective point of sale. The Winery Communications Manager will work closely with the CEO, the Board of Directors, and the National Sales and Marketing Director. We are looking for a professional with solid writing chops who excels at storytelling, writing, and designing sales materials for the trade and for consumers. The Winery Communications Manager will be adept at articulating the unique history and impact of an expanding and successful family business. We are looking for a team player who looks for collaboration and feedback, is adept at juggling priorities from multiple people, and who has an open communication style. Much of our content is food and cocktail recipe related: if you enjoy experimenting and have a genuine interest in food, cocktail, and aperitif culture you would be at home with us. Experience in the wine industry is not required, but a curiosity and enjoyment of diverse wine styles, including Moscato and vermouth, and in the story of a growing multi-generational family winery in the San Joaquin Valley, is a must.

SKILLS AND EXPERIENCE:

• Excellent and dynamic written communication skills in a variety of media
• Adept at absorbing the history and present potential of the winery and translating it into the written word online and in print
• Interviewing skills, ability to ask open-ended questions, to focus on key details and concepts of our story and winemaking
• Adept in graphic design with the use of Adobe Creative Cloud
• Skilled in maintaining Wordpress websites
• Skilled in Microsoft Office Suite, especially Powerpoint, Excel, Word
• Creativity and authenticity in responding and posting to social media to engage our fans
• Food, wine, and cocktail photography on the web and in print
• Interest in cooking, baking, and mixing drinks with fresh ingredients
• Ability to juggle priorities from multiple people
• Experience writing for press or for industry, newsletters and/or press releases
• Experience maintaining and evolving the story and image of a brand preferably in the wine or beverage industries
• Experience working in a winery tasting room or other situation where consumer inventory is managed is highly desirable
• Supervisory experience

DUTIES:

• Work closely with the Board of Directors and the National Sales and Marketing Director to communicate winery news in words and pictures via the website, email, newsletter, social media channels, and press releases
• Provide the National Sales and Marketing Director with requested sales collateral (updated sell sheets, shelf talkers, displays), collaborate on ideas for future items
• Coordinate with an outside graphic design firm on graphics and design for national sales and marketing collateral as needed
• Keep bottle shots updated, coordinate outside photography as needed
• Develop a coordinated strategy to effectively share the existing library of food and wine recipes with our fans, and to expand this library
• Create communications calendars that correspond to national wholesale and direct-to-consumer sales goals
• Maintain and update a spreadsheet of winery awards and scores. Determine which publications and events to submit to.
• Write press releases (1-2x year)
• Write newsletter (1x year)
• Liaise with media
• Work closely with the winemaking team to make label and packaging updates
• Reach out to direct-to-consumer beverage sites and other online websites to update our product descriptions
• Supervise the Retail Sales and Marketing Supervisor and oversee their administrative and communications duties
• Oversee consumer mass email communications created by the Retail Sales and Marketing Team
• Edit Club Newsletters, 2x/year, created by the Retail Sales and Marketing Team
• Supervise direct-to-consumer sales goals (including tasting room, online and wine clubs)
• Supervise website updates and social media posts made by the direct-to-consumer sales supervisor and other tasting room staff
• Supervise back-end administration of consumer sales and ecommerce platform

OTHER REQUIREMENTS:

• Familiarity with e-mail marketing applications
• Ability to generate reports using excel, and supervise inventory maintenance
• Bachelor’s degree in a communications field
• Brand management experience (preferred)
• Formal training in graphic design (preferred)
• Familiarity with HTML (preferred)
• Valid driver’s license, auto insurance, and vehicle required with an excellent driving record
• Ability to pass background verification
• Must be fully vaccinated for COVID-19; or be fully vaccinated by start date.
• Must be 21 years or Older

WORKING CONDITIONS:

• Open office environment with occasional exposure to loud noise.
• Some travel as needed to related companies, meetings, educational workshops, etc.
• Occasional travel to local consumer events
• Occasional weekend or evening work is expected, if necessary, to meet deadlines or attend events held in the winery.
• Must be able to move about at various locations such as distributor warehouses, stores, transportation hubs, hotels, etc.
• Must be able to remain in a stationary position for long periods of time.
• Frequent ascending/descending of stairs and movement around office space.
• Lifting and movement of objects up to 50lbs may be required.
• Reasonable accommodations provided to qualified applicants and employees.

LOCATION:

• Preferably based at Quady Winery, 13181 Rd. 24, Madera, California
• Telecommunication is a possibility for the right candidate

COMPENSATION:

• Commensurate with experience and qualifications; $60k-$90k
• Complete benefit package: 401K; health, dental, vision and life insurance; vacation and sick time off; holidays, etc.

TO APPLY:

• Resume
• Cover letter explaining why you are a good fit for this position
• Salary requirements
• Writing sample
• Sample marketing material that you have created

JOB TYPE

• Full-Time, Salaried.

This job description is subject to change at any time.

Job Type: Full-time

Pay: $60,000.00 – $90,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Vision insurance

Schedule:

• Monday to Friday

COVID-19 considerations:
We are following CDC, Cal/OSHA, state, and local directives. We maintain a clean and healthy environment.
Our office staff is currently working from home and plan to return to a hybrid schedule in the future.
We are currently closed to the public.

Education:

• Bachelor’s (Required)

Experience:

• Writing Skills: 2 years (Required)
• Marketing: 1 year (Preferred)
• Supervisory: 1 year (Preferred)

Work Location:

• One location

Work Remotely:

• Temporarily due to COVID-19