Fiserv, Inc Hiring for Content Marketing Writer at Alpharetta, GA Full Time

Job Description – Content Marketing Writer

What does a great Content Marketing Writer do?

As Content Marketing Writer, you are responsible for developing clear and compelling copy that educates and informs audiences across all stages of the buying process. You work with enterprise, segment and product marketing stakeholders to create content for campaigns and experiences in support of thought leadership and demand generation goals. You are an expert and ambassador of our brand and editorial guidelines, with the ability to translate content briefs, interviews and business requirements into actionable content that drives measurable results.

Reporting to the Senior Content Marketing Manager, you contribute as a key member of a multi-functional editorial and content strategy team.

What you will do

• Develop and edit copy for blogs, research papers and other thought leadership content aligned to enterprise and segment marketing goals
• Alongside editorial team members, support general creative services requests, including editing and proofing of advertising, collateral, video scripts, social media and website copy
• Support creation and maintenance of internal guides, frameworks and templates that enable segment and product marketing stakeholders and agency partners to create and accelerate delivery of content
• Contribute to Writing Style and Usage Standards, accountable for content that is on-brand, on-tone and in the Fiserv voice, and consistently delivers an excellent client and audience experience
• Partners with Demand Generation, oversee content planning and development of emails, landing pages and other assets designed to drive defined campaign outcomes

What you will need to have

• Minimum of 8 years of editorial and content development experience with an in-house marketing team or agency
• Demonstrated, expert-level editorial development, copywriting and proofreading skills with the ability to write short and long-form formats, and experience across digital, including the web, video and social
• BA or relative experience in the Marketing arena

What would be great to have

• Proven ability to manage multiple projects in a fast-paced, dynamic environment
• Strong communication skills, with the ability to collaborate with team members in design, digital, marketing strategy, and executives Working knowledge of SEO, content optimization and digital marketing best practices
• Prior experience in payments, financial services and technology industries is a preferred qualification for this role

This role is required to be performed onsite. You may have the opportunity to work a hybrid schedule, which requires you to be in the office a majority of the working hours.