Invidi Technologies Corporation Hiring for #2022-GC-0050 Marketing & Sales Enablement Specialist Job at Princeton, NJ Full Time

Marketing & Sales Enablement Specialist

Princeton, NJ (Remote acceptable)

Who we are:

INVIDI Technologies Corporation is the world’s leading developer of software transforming television all over the world. Our two-time Emmy® Award-winning technology is widely deployed by cable, satellite, and telco operators. We provide a device-agnostic solution delivering ads to the right household no matter what program or network you’re watching, how you’re watching, or whether you’re in front of your TV, laptop, cell phone or any other device. INVIDI created the multi-billion-dollar addressable television business that today is growing rapidly globally.

INVIDI is right at the heart of the very exciting and fast-paced world of commercial television; companies benefiting from our software include DirecTV and Dish Network, networks such as CBS/Viacom and A&E, advertising agencies such as Ogilvy and Publicis, and advertisers such as Chevrolet and Verizon.

INVIDI’s world-class technology solutions are known for their flexibility and adaptability. These traits allow INVIDI partners to transform their video content delivery network, revamping legacy systems without significant capital or hardware investments. Our clients count on us to provide superior capabilities, excellent service, and ease of use.

The goal of developing a unified video ad tech platform is a big one and the right Marketing & Sales Enablement Specialists-like you-flourish in INVIDI’s creative, inspiring, and supportive culture. It is a demanding, high-energy, and fast-paced environment.

About the role:

As the Marketing & Sales Enablement (MSE) Specialist, you will collaborate with our global team to execute INVIDI’s marketing strategy. The MSE Specialist reports to and will work closely with MSE leadership in all aspects of INVIDI’s marketing efforts. As an MSE Specialist, you are responsible for supporting the following areas:

• Content Creation
• Social Media
• Marketing Execution
• Sales Enablement
• Event Planning and Coordination
• Brand Management
• Database & Analysis
• Project Management

We offer a collaborative environment that values teamwork as well as individual growth, with a strengths-based approach to doing our best work.

The position will report directly to the Director or Marketing & Sales Enablement and will be based in our Princeton, NJ office (or remote as applicable).

Key responsibilities:

Content Creation and Digital Marketing

• Lead the content marketing program for various initiatives from planning to reporting
• Develop effective marketing communications for internal and external audiences adhering to departmental and corporate guidelines
• Develop, contribute to, and maintain INVIDI’s content calendar to manage internal and external outreach (including blog posts, podcasts, press releases, website updates)

Social Media

• Manage and contribute to INVIDI’s social media presence
• Monitor and report on social media activities and contribute ideas to increase followers and engagement
• Monitor and report on client and partner social media channel activity, including events and speaking engagements, and contribute ideas to increase partnership and alignment
• Monitor and conduct regular analysis on competitor social media channels, including events and speaking engagements, and contribute responsive ideas

Sales Enablement

• Support the sales enablement program and activities
• Support product and new feature/functionality launches by preparing and enabling the sales force to understand and sell our solutions
• Ensure the sales team has the necessary information on sales messaging, product positioning, customer success stories, competitive differentiators, and product benefits
• Coordinate updates to existing sales materials and help prioritize incoming sales enablement requests
• Support the development and maintenance of customer, product and markets database

Brand Management

• Act as a brand ambassador and set a positive example for the rest of the organization to follow
• Champion the INVIDI brand and style guidelines

Event Support

• Create and maintain event support organizers and ensure that related activities are executed in an accurate and timely manner
• Assist the Marketing team with the design, production, and delivery of all event materials

Additional responsibilities

• Align activities and goals with departmental and organizational objectives
• Maintain job knowledge by participating in educational opportunities and reading trade publications
• Identify, advocate for, and implement opportunities for enhancements and process improvements
• Possible travel

You must have:

• 3+ years’ experience in marketing
• A BS/BA in Marketing, Business, Journalism, Communications, or like field
• Exceptional written and verbal communication skills, as well as active listening skills
• Strong sense of ownership and responsibility, and a willingness to step outside your key responsibilities as organizational needs arise
• Proven project management skills
• Experience writing creative briefs and project plans
• Demonstrated experience in strategic marketing, communications, or an events management role with experience working with content marketing, social media, and digital campaigns
• Ability to thrive in fast-paced, dynamic, collaborative environments
• Exceptional time management and organizational skills

Bonus points for:

• Experience in telecommunications, cable, satellite, IPTV, ad tech, media, advertising, or premium video industries
• Endless curiosity about how the world works and how one can improve one’s company and community
• Motivated, persistent, and self-driven with excellent follow-through
• Relentless drive for excellence and refusal to accept mediocrity
• Strong focus on the customer and user experience
• Unconditional insistence on accuracy
• Well-developed problem-solving and critical thinking skills
• Experience with Confluence, Smartsheet, and business analytics tools (i.e., Tableau, Power BI)
• Ability to manage multiple, competing priorities and to work under pressure
• Excellent attention to detail
• Ability to use a variety of communication techniques to inform, influence, and build rapport
• Ability to work flexible hours to accommodate being part of a global team and multiple time zones

INVIDI Offers Competitive Benefits & Total Rewards:

• Paid Time Off (PTO) Vacation
• Company Holidays
• Medical & Prescription
• Dental & Vision
• FSA
• 401(k), STD, LTD, AD&D and Life
• Corporate Discounts
• Tuition Reimbursement Program
• Employee Referral Bonus Program

Physical Requirements:

• INVIDI is a conscious, clean, well-organized, and supportive office environment.
• Prolonged periods of sitting at a desk and working on a computer are normal.

Salary Range Disclaimer:

Salary is commensurate with experience, skills, and education.

Equal Opportunities and Accommodations Statement

INVIDI is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neurodiversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds. INVIDI is committed to providing reasonable accommodations to qualified individuals with disabilities in the employment application process. To request an accommodation, please contact Human Resources by email at [email protected] at least one week in advance of your interview.

INVIDI requires new hires to be fully vaccinated against COVID-19. INVIDI provides reasonable accommodations consistent with US legal requirements.

Note:

• Final candidates must successful pass INVIDI’s background screening requirements.
• Final candidates must be legally authorized to work in the United States.
• INVIDI has reopened its offices on a flexible hybrid model.

Ready to join our team? Apply today!