StoneRidge is looking for a Dynamic Leader for our Sales and Marketing Group.
As the Director of Sales and Marketing you would lead a team and are responsible for developing and implementing marketing and sales program to insure maximum occupancy and revenue levels are achieved for the Community. This person is a key member of the Community’s management team adhering to Company policy and procedures and upholding the Company’s mission, philosophy and values.
Set on 32 beautiful acres less than three miles from downtown Mystic, StoneRidge is a senior living community of over 300 residents and 220 employees. The Avalon Health Center is also connected to the hub of our community. Our beautifully landscaped 32-acre campus offers quiet spaces for reflection and a nearly one-mile walking/biking path that circles our grounds and offers access to nature trails in the Pequotsepos Brook Preserve, part of the Avalonia Land Trust.
If you are looking for not just a place to work but a community of people who treat each other like family? A community where you can thrive, where you will grow and be supported professionally and personally, take a closer look. You’ll join others who’ve quickly found that StoneRidge is the kind of place where people decide to build a career!
ESSENTIAL JOB FUNCTIONS:
1. Achieve maximum occupancy and revenue levels by keeping and building at or above budgeted monthly occupancy.
2. Handle and coordinate all aspects of the sale process from inquiry calls, cold calling, conducting tours, follow-up calls and communication, lead management software updates, and closing the sale. Ensure community staff identified as back-up for inquiries/tours is up-to-date and inquiry process to ensure inquiries are handled properly at all times.
3. Work closely with the management team on developing, implementing strategies and an ongoing 90-day plan for increasing qualified inquiries, traffic and sales, which can include, but are not limited to: Community Events Educational Seminars Professional Networking Advertising Public Relations
4. Compile a weekly marketing report for delivery to corporate on inquiries, tours, move-ins, move outs, and outreach for each week.
5. Capture key data on inquiries and log into lead management software within 48 hours of inquiry so all inquiries are documented. All existing inquiries in the software system need to have “next steps” scheduled to maintain constant contact.
7. Keep abreast of key market competitors’ strengths, weaknesses, and pricing with quarterly competitive analysis/SWOT reports.
8. Utilize strong interpersonal skills in identifying and maintaining key relationships with community and professional sources.
9. Supports creating a culture where the business decisions made in this position, along with individual employee engagement, drive top-line revenue and occupancy.
10. Participate with management team to assure the marketability of the Community including: Upkeep and attractiveness Resident/family communications Utilization of internal events for marketing Accountable for in-house marketing and sales training.
StoneRidge is an EEO/ADA/Veteran community
Job Type: Full-time
Benefits:
Schedule:
Work Location: One location
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