Experian Hiring for Adtech Sales Account Executive- Direct to Advertiser (Remote in the U.S.) Job at Costa Mesa, CA Full Time

Experian Marketing Service’s mission is to accelerate client success through enabling ecosystems, partnerships, and technology solutions. We help brands put people at the heart of their business and have meaningful interactions with their customers.

About us, but we’ll be brief

Experian is the world’s leading global information services company, unlocking the power of data to create more opportunities for consumers, businesses and society. We are thrilled to share that FORTUNE has named Experian one of the 100 Best Companies to work for. In addition, for the last five years we’ve been named in the 100 “World’s Most Innovative Companies” by Forbes Magazine.

As a leader in consumer data and identity-based marketing solutions, Experian Marketing Services is improving the business and consumer experience by offering a complete identity solution. We’re doing so through a clearer view across the digital customer buying journey and with strong acquisitions of leading AdTech and MarTech providers with the most recent being Tapad, a leading digital identity resolution provider.

What you’ll do every day

We are looking for demonstrated experience and proven track record of year-over-year, high performance results within the AdTech / MarTech industry that shows you can source, build, retain and grow long-lasting strategic relationships while developing solutions that exceed our client’s expectations. In this role, you will act as a true “hunter” while guiding new logo vertical brand clients through the evaluation, purchase and utilization of Experian data, identity, activation and measurement solutions across the advertising / marketing ecosystem. You will be responsible for understanding your client’s business objectives to set strategies and exceed their goals. You will work with cross-functional teams to bring the best of Experian to our clients.

The Account Executive – Direct to Advertiser is responsible for proactively prospecting, sourcing and managing new vertical brand clients. You will be responsible for engaging clients executives and related stakeholders and managing client communications to ensure the seamless execution of the Experian solutions and services, expanding business relationships as well as driving growth by cross-selling and upselling opportunities with the new clients you bring onboard.

This position reports to the Vice President / Director of Sales and works closely with Experian NA Senior Leadership.

What you’ll be doing

• Leveraging the latest modern seller techniques, proactive prospecting and lead gen outreach to develop new customer relationships in order to drive optimal adoption, use and growth of Experian’s products and services (namely consumer online/offline data, identity, activation and measurement services)
• Daily “quarterbacking” of brand client / prospect strategic business initiatives to ensure flawless execution of relevant Experian-supported projects and acting as the business liaison between the client and internal departments, including collaboration with dedicated Consulting and Client Services teams, to ensure client satisfaction and ROI/ROA
• Educate and inform clients/prospects on new and existing Experian products and services through customer-driven industry insight and ongoing consultation to named clients to uncover business challenges and offer data recommendations. Utilize a team of subject matter experts (including sales / solution consultants) as a resource.
• Communication with clients is frequent and fast moving – includes weekly status calls (virtual) with and regular travel to client locations
• Full responsibility for exceeding annual sales revenue targets, driven through new business/new logo hunting
• Own robust sales pipeline (Salesforce), revenue tracking and forecasting to support team weekly, monthly quarterly and annual vertical/territory/account planning and associated financial reporting
• Negotiate complex client contracts for both standard and custom Experian products and services
• Define and own complete territory management and associated strategic account plans to unlock investments focused on client’s evolving business objectives and goals
• Research and penetrate assigned vertical territory through customer insight to drive alignment with executive and day-to-day influencers to execute against dynamic strategic account plans
• Collaborate with internal and external cross-functional partners to structure and execute operational and strategic initiatives
• Partnering with responsible internal stakeholders, including Consulting and Client Service Teams, collaborate to ensure proper scoping, pricing, contracting, execution and support of both standard and custom projects
• Work closely with Consulting, Client Services, Product Management, Marketing and Strategy personnel to ensure ongoing “Voice of Customer” (VOC) feedback and ongoing client education is maintained across portfolio
• Works with wide range of internal Experian functional groups – Operations, Legal, Compliance, Finance
• Develop highly effective relationships and strong communications across all external and internal stakeholders
• Create and deliver persuasive sales presentations using market trends, best practices, use cases and case studies
• Proven self-starter with exceptional focus/tenacity and demonstrated ability to create leads and nurture complex, executive-level relationships

What your background looks like

Ideal candidates will have deep industry experience and proven, measurable success selling comprehensive cross-channel digital marketing solutions focused on data, identity, activation and measurement. A minimum of 5 years’ experience in high-performance sales and consultancy around data-driven, identity-centric, privacy-forward consumer marketing solutions, with keen emphasis on AdTech / MarTech landscape and deep working knowledge of the top CPG brands in the marketplace is required. Established track record of year-over-year, double-digit new business growth achieved through proven consultative selling and securing of complex multi-year, bundled deals is required.

• BS/BA or equivalent experience is necessary
• Track record of reaching and exceeding quota-driven sales goals
• 5-7 years sales/marketing experience within the stated industry and/or verticals, including proven experience managing and driving complex, mature, high-growth strategic client relationships
• Fluency in digital marketing, consumer/business marketing data/audiences + identity, activation and measurement services
• Demonstrated acumen of the AdTech / MarTech ecosystem
• Ability to forge relationships with decision makers, senior executives across departments (brands and agencies)
• Ability to analyze complex data and present industry-specific customer insights to clients through quarterly business reviews and executive briefings
• Demonstrated ability to use customer service skills to grow and cultivating client relationships
• Ability to manage multiple fast-moving projects essential
• Ability to travel – approx. 25-50% of time

Additional Information

Culture at Experian:

Our uniqueness is that we truly value yours.

Experian’s culture, people, and environments are key differentiators. We take our people’s agenda very seriously. We focus on what truly matters; diversity and inclusion, work/life balance, flexible work, development, engagement, collaboration, wellness, rewards & recognitions, volunteering… the list goes on!

Perks:

• This role can be 100% remote or you can choose to work out of an Experian office.
• 15 days of vacation accrual annually, five sick days and two volunteer days (plus twelve paid holidays).
• Flexible work schedule and relaxed dress code.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Our goal is to create a thriving, inclusive and diverse team where people love their work and love working together. We believe that diversity, equity and inclusion is essential to our purpose of creating a better tomorrow. We value the uniqueness of every individual and want you to bring your whole, authentic self to work. For us, this is The Power of YOU and and it reflects what we believe. See our DEI work in action!

If you live in Colorado, Connecticut or New York City, please contact us here for the salary range of this position (include this Job Title in your email). In addition to a competitive base salary and variable pay opportunity, Experian offers a comprehensive benefits package including health, life and disability insurance, generous paid time off including parental and family care leave, an employee stock purchase plan and a 401(k) plan with a company match.

Experian Careers – Creating a better tomorrow together

Find out what its like to work for Experian by clicking here