Innocean USA Hiring for Social Strategist at Huntington Beach, CA Full Time

INNOCEAN USA, a full-service ad agency located in sunny Huntington Beach, CA, is seeking a Social Strategist to join our KIA team!

Local candidates only, please. This is a hybrid role, x2 days per week onsite.

SUMMARY OF POSITION

The Social Strategist will responsible for setting the strategy for client social media efforts, including campaign support, content development and reporting on social performance.

ESSENTIAL DUTIES/RESPONSIBILITIES

• Develop and implement annual social strategy encompassing how to leverage client social channels, content strategy and publishing recommendations across platforms.
• Supervise community manager, guiding content calendar development, advise on approach to response management and create overall community management strategy.
• Measure content performance and report ongoing metrics to track results and build effective social campaigns.
• Provide content optimization recommendations during content planning and development.
• Write social creative briefs including key insights and messaging for campaigns.
• Develop content ecosystem for campaigns across paid, earned and owned social.
• Provide influencer strategy, negotiate the working relationships with influencers and the implementation of specific campaigns.
• Responsible for building advocacy and audiences within social, including tactics to keep the community engaged and build relationships with fans and influencers.

• Provide social media expertise for the team and inspire creative ideas.
• Author ad hoc POVs addressing updates within the social landscape and competitors.
• Advise on branded content and paid social campaigns.
• Track and measure performance based on client-approved KPIs.
• Analyze content performance metrics and identify insights to help optimize content, reach and engagement.
• Uncover, identify, and present social insights for creative briefs and recommendations to internal teams and clients.
• Develop monthly organic social performance report.

JOB REQUIREMENTS

• 3-5 years of experience working directly with client(s) on social media management.
• Bachelor’s degree in communications, marketing, advertising, public relations, media studies and/or related field.
• Knowledgeable of all social platforms, emerging platforms and social trends.
• Strong writing and presentation skills.
• Ability to decipher social analytics into actionable insights and implement creative testing.
• Previous management experience preferred.

BENEFITS:

• 3 PPO Medical Plans through Anthem to choose from at low cost
• Free Dental and Vision
• 401k – up to 6% match at .70 cents on the dollar
• Wellness reimbursement program
• Company paid short- and long-term disability, and basic life
• Generous PTO
• On-site Barista
• Beautiful campus across from the Pacific Ocean

Salary Range: $80,000 to $85,000 annually. Pay is dependent upon several factors including but not limited to: client, experience, training, and transferable skills.