Position Summary
The Senior Director of Sales and Marketing is responsible for increasing the customer and product penetration in the New York Astound market to achieve budgeted revenue and net customer growth targets. This leadership role serves as the primary point of contact for all Sales and Marketing decisions and collaborates with outside vendors and corporate employees to ensure alignment and execution of the Astound Marketing Strategy. They are also responsible for oversight of direct sales, access and bulk sales, as well as motivating and developing a team of 30 full time employees.
Essential Duties and Responsibilities
Develop and implement a comprehensive acquisition marketing plan including direct mail, digital media, outdoor media, etc. for residential and Small Business segments.
Develop and implement a comprehensive up sell marketing plan to increase product penetration and maximize revenue. Maintain local competitive database to keep market informed of all competitive products, packages, and promos.
Assigned Areas of Responsibility
Minimum Qualifications
Ideal candidates will have strong selling and communication skills combined with a commitment and proven ability to succeed within a fast paced organization. Bachelor’s Degree in Business Management, Marketing, or Communications. Ten or more years of marketing experience; five or more years of progressive leadership/management experience. Proven track record of meeting organizational goals. Must be willing to wear multiple hats and take direction. Agile and adaptable. Outstanding business acumen and excels at building and maintaining internal and external relationships. Must be well organized, process/quality driven and good at managing deadlines. Strong computer skills with a strong working knowledge of Google Suite products.
In accordance with the NYC COVID-19 Vaccine Mandate, all NYC employees must be fully vaccinated against COVID-19. If hired, this requirement must be met prior to your start date, unless a reasonable accommodation for exemption is received and approved prior to your start date. An exemption is provided to the extent required, consistent with federal, state and local law.
Astound Broadband is proud to be an Equal Opportunity Employer. We embrace, support, and thrive on each other’s differences to maximize the experience of our teammates and our community. We are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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